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The Contribution of the FIFA World Cup and the Olympic Games to Green Economy

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  • Holger Preuss

    (Institute of Sport Science, Johannes Gutenberg University Mainz, Albert-Schweitzer Str. 22, 55128 Mainz, Germany)

Abstract

This paper focuses on the contribution of mega events onto the development of a green economy at the event host location and discusses how to measure it. The promises of organizers usually are very ambitious but the question remains as to how realistic these claims are. This question will be addressed in three sections by using methods that are primarily analytical and critical rather than an empirical collection of data. The environmental sustainability of mega sport events is discussed and then a framework is developed to capture the green legacy and the basis for building up a green economy in all its dimensions. The main contribution mega events can make to developing a green economy at the host city will be explained. Furthermore, the paper seeks to explain why promises made during the bidding process on the environmental sustainability are often not met when it comes to the preparation for the event. The current obstacles to producing “Green Games” and building up a green economy are presented enlightened, ranging from financial shortcomings to a lack of serious environmental interest on the part of the organizers. In conclusion, it will be shown that mega events encourage the development of a green economy by their signaling power and educational opportunities.

Suggested Citation

  • Holger Preuss, 2013. "The Contribution of the FIFA World Cup and the Olympic Games to Green Economy," Sustainability, MDPI, vol. 5(8), pages 1-20, August.
    • Handle: RePEc:gam:jsusta:v:5:y:2013:i:8:p:3581-3600:d:28136
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    References listed on IDEAS

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    Cited by:

    1. Ine Hugaerts & Holger Schunk & Thomas Könecke, 2023. "Environmental Sustainability as Factor for Mega Sport Event Support—Empirical Evidence Regarding the Olympic Games and the Football World Cup," World, MDPI, vol. 4(3), pages 1-13, July.
    2. Dwipraptono Agus Harjito & Md. Mahmudul Alam & Rani Ayu Kusuma Dewi, 2021. "Impacts of International Sports Events on the Stock Market: Evidence from the Announcement of the 18th Asian Games and 30th Southeast Asian Games," Post-Print hal-03538176, HAL.
    3. Mohammad Zaher Serdar & Sami G. Al-Ghamdi, 2021. "Resiliency Assessment of Road Networks during Mega Sport Events: The Case of FIFA World Cup Qatar 2022," Sustainability, MDPI, vol. 13(22), pages 1-15, November.
    4. Yi-De Liu, 2018. "Legacy Planning and Event Sustainability: Helsinki as the 2012 World Design Capital," Sustainability, MDPI, vol. 10(7), pages 1-13, July.
    5. Larbi Safaa & Ahmet Atalay & Daiva Makutėnienė & Dalia Perkumienė & Imane El Bouazzaoui, 2023. "Assessment of Carbon Footprint Negative Effects for Nature in International Traveling," Sustainability, MDPI, vol. 15(16), pages 1-14, August.
    6. Christina Tölkes & Elias Butzmann, 2018. "Motivating Pro-Sustainable Behavior: The Potential of Green Events—A Case-Study from the Munich Streetlife Festival," Sustainability, MDPI, vol. 10(10), pages 1-15, October.
    7. Sabah Mariyam & Logan Cochrane & Shifa Zuhara & Gordon McKay, 2022. "Waste Management in Qatar: A Systematic Literature Review and Recommendations for System Strengthening," Sustainability, MDPI, vol. 14(15), pages 1-23, July.
    8. Abel Meza Talavera & Sami G. Al-Ghamdi & Muammer Koç, 2019. "Sustainability in Mega-Events: Beyond Qatar 2022," Sustainability, MDPI, vol. 11(22), pages 1-27, November.
    9. Kuang-Hua Hu & Fu-Hsiang Chen & Gwo-Hshiung Tzeng, 2016. "Evaluating the Improvement of Sustainability of Sports Industry Policy Based on MADM," Sustainability, MDPI, vol. 8(7), pages 1-21, June.
    10. Changwook Kim & Kyriaki Kaplanidou, 2019. "The Effect of Sport Involvement on Support for Mega Sport Events: Why Does It Matter," Sustainability, MDPI, vol. 11(20), pages 1-16, October.

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