IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v12y2020i20p8364-d426470.html
   My bibliography  Save this article

The Impact of Individual Motivations and Social Capital on the Continuous Usage Intention of Mobile Social Apps

Author

Listed:
  • Sangjae Lee

    (College of Business Administration, Sejong University, Seoul 05006, Korea)

  • Byung Gon Kim

    (Department of Business Administration, Namseoul University, Cheonan 31020, Korea)

Abstract

Mobile social apps have experienced enormous growth as online personal networking media. Social exchange theory (for individual motivation), theories of collective action and social capital theory (for social capital) can be applied in order to understand how an individual’s behavior may exert effects on or receive influences from other users with regard to the continuance usage intention of mobile social apps. This study examines individual motivations and social capital affecting relationship quality in terms of trust in and satisfaction with mobile social apps and how these factors influence continuance usage intentions of mobile social apps. An online survey is used to collect 320 responses from users of mobile social apps. Our results indicate that promotional motivation and innovativeness affect relationship quality levels. Maintaining relational enhancement, social homogeneity, and social identity along with service usefulness have effects on the relationship quality level, which in turn affects continuance usage intention. Given the lack of studies regarding the application of the theories of collective action and social capital to gain a better understanding of continuance usage intentions, this study provides additional insight into how individual motivations and social capital affect continuous usage.

Suggested Citation

  • Sangjae Lee & Byung Gon Kim, 2020. "The Impact of Individual Motivations and Social Capital on the Continuous Usage Intention of Mobile Social Apps," Sustainability, MDPI, vol. 12(20), pages 1-30, October.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:20:p:8364-:d:426470
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/12/20/8364/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/12/20/8364/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Bearden, William O & Rose, Randall L, 1990. "Attention to Social Comparison Information: An Individual Difference Factor Affecting Consumer Conformity," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 16(4), pages 461-471, March.
    2. Ritu Agarwal & Jayesh Prasad, 1998. "A Conceptual and Operational Definition of Personal Innovativeness in the Domain of Information Technology," Information Systems Research, INFORMS, vol. 9(2), pages 204-215, June.
    3. Ha, Sejin & Stoel, Leslie, 2009. "Consumer e-shopping acceptance: Antecedents in a technology acceptance model," Journal of Business Research, Elsevier, vol. 62(5), pages 565-571, May.
    4. Athapol Ruangkanjanases & Shu-Ling Hsu & Yenchun Jim Wu & Shih-Chih Chen & Jo-Yu Chang, 2020. "What Drives Continuance Intention towards Social Media? Social Influence and Identity Perspectives," Sustainability, MDPI, vol. 12(17), pages 1-15, August.
    5. Gary C. Moore & Izak Benbasat, 1991. "Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation," Information Systems Research, INFORMS, vol. 2(3), pages 192-222, September.
    6. Fortin, David R. & Dholakia, Ruby Roy, 2005. "Interactivity and vividness effects on social presence and involvement with a web-based advertisement," Journal of Business Research, Elsevier, vol. 58(3), pages 387-396, March.
    7. Sungmin Kang & Youn Kue Na, 2018. "The Effect of the Relationship Characteristics and Social Capital of the Sharing Economy Business on the Social Network, Relationship Competitive Advantage, and Continuance Commitment," Sustainability, MDPI, vol. 10(7), pages 1-22, June.
    8. Madhavaram, Sreedhar & Hunt, Shelby D., 2017. "Customizing business-to-business (B2B) professional services: The role of intellectual capital and internal social capital," Journal of Business Research, Elsevier, vol. 74(C), pages 38-46.
    9. Hugo Liu & Pattie Maes & Glorianna Davenport, 2006. "Unraveling the Taste Fabric of Social Networks," International Journal on Semantic Web and Information Systems (IJSWIS), IGI Global, vol. 2(1), pages 42-71, January.
    10. Jiaxin Zhang & Yan Luximon & Yao Song, 2019. "The Role of Consumers’ Perceived Security, Perceived Control, Interface Design Features, and Conscientiousness in Continuous Use of Mobile Payment Services," Sustainability, MDPI, vol. 11(23), pages 1-16, December.
    11. Seon Hee Kim & Joon Ho Bae & Hyeon Mo Jeon, 2019. "Continuous Intention on Accommodation Apps: Integrated Value-Based Adoption and Expectation–Confirmation Model Analysis," Sustainability, MDPI, vol. 11(6), pages 1-17, March.
    12. Benlian, Alexander & Koufaris, M. & Hess, Thomas, 2011. "Service quality in Software-As-A-Service: Developing the SaaS-QUAL measure and examining its role in usage continuance," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 58027, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    13. Jaeki Song & Yong Jin Kim, 2006. "Social influence process in the acceptance of a virtual community service," Information Systems Frontiers, Springer, vol. 8(3), pages 241-252, July.
    14. Margit Osterloh & Bruno S. Frey, 2000. "Motivation, Knowledge Transfer, and Organizational Forms," Organization Science, INFORMS, vol. 11(5), pages 538-550, October.
    15. Brown, Jacqueline Johnson & Reingen, Peter H, 1987. "Social Ties and Word-of-Mouth Referral Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 350-362, December.
    16. Suk Won Lee & Hye Jin Sung & Hyeon Mo Jeon, 2019. "Determinants of Continuous Intention on Food Delivery Apps: Extending UTAUT2 with Information Quality," Sustainability, MDPI, vol. 11(11), pages 1-15, June.
    17. Md. Alamgir Hossain & Minho Kim & Nusrat Jahan, 2019. "Can “Liking” Behavior Lead to Usage Intention on Facebook? Uses and Gratification Theory Perspective," Sustainability, MDPI, vol. 11(4), pages 1-13, February.
    18. D. Harrison McKnight & Vivek Choudhury & Charles Kacmar, 2002. "Developing and Validating Trust Measures for e-Commerce: An Integrative Typology," Information Systems Research, INFORMS, vol. 13(3), pages 334-359, September.
    19. David Constant & Lee Sproull & Sara Kiesler, 1996. "The Kindness of Strangers: The Usefulness of Electronic Weak Ties for Technical Advice," Organization Science, INFORMS, vol. 7(2), pages 119-135, April.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Gwijeong Park & Fangxin Chen & Le Cheng, 2021. "A Study on the Millennials Usage Behavior of Social Network Services: Effects of Motivation, Density, and Centrality on Continuous Intention to Use," Sustainability, MDPI, vol. 13(5), pages 1-19, March.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Hye Jin Sung & Hyeon Mo Jeon, 2020. "Untact: Customer’s Acceptance Intention toward Robot Barista in Coffee Shop," Sustainability, MDPI, vol. 12(20), pages 1-16, October.
    2. Jaeki Song & Fatemeh Mariam Zahedi, 2005. "A Theoretical Approach to Web Design in E-Commerce: A Belief Reinforcement Model," Management Science, INFORMS, vol. 51(8), pages 1219-1235, August.
    3. Sara Moussawi & Marios Koufaris & Raquel Benbunan-Fich, 2021. "How perceptions of intelligence and anthropomorphism affect adoption of personal intelligent agents," Electronic Markets, Springer;IIM University of St. Gallen, vol. 31(2), pages 343-364, June.
    4. Gansser, Oliver Alexander & Reich, Christina Stefanie, 2021. "A new acceptance model for artificial intelligence with extensions to UTAUT2: An empirical study in three segments of application," Technology in Society, Elsevier, vol. 65(C).
    5. Jinmin Kim & Jaeyoung Kim, 2021. "An Integrated Analysis of Value-Based Adoption Model and Information Systems Success Model for PropTech Service Platform," Sustainability, MDPI, vol. 13(23), pages 1-17, November.
    6. Natarajan, Thamaraiselvan & Balasubramanian, Senthil Arasu & Kasilingam, Dharun Lingam, 2017. "Understanding the intention to use mobile shopping applications and its influence on price sensitivity," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 8-22.
    7. Damon E. Campbell & John D. Wells & Joseph S. Valacich, 2013. "Breaking the Ice in B2C Relationships: Understanding Pre-Adoption E-Commerce Attraction," Information Systems Research, INFORMS, vol. 24(2), pages 219-238, June.
    8. Marvello Yang & Jingzu Gao & Qing Yang & Abdullah Al Mamun & Mohammad Masukujjaman & Mohammad Enamul Hoque, 2024. "Modeling the intention to consume and willingness to pay premium price for 3D-printed food in an emerging economy," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-14, December.
    9. Jaeki Song & Yong Jin Kim, 2006. "Social influence process in the acceptance of a virtual community service," Information Systems Frontiers, Springer, vol. 8(3), pages 241-252, July.
    10. Wallbach, Sören, 2020. "Assimilation and Diffusion of Multi-Sided Platforms in Dynamic B2B Networks: Inhibiting Factors and Their Consequences," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 123277, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    11. Bunhov Chov & Phichhang Ou, 2022. "Determinants of the consumer’s adoption of the next-generation mobile payments and banking: a case study of the Bakong system," SN Business & Economics, Springer, vol. 2(10), pages 1-38, October.
    12. Riffat Ara Zannat Tama & Md Mahmudul Hoque & Ying Liu & Mohammad Jahangir Alam & Mark Yu, 2023. "An Application of Partial Least Squares Structural Equation Modeling (PLS-SEM) to Examining Farmers’ Behavioral Attitude and Intention towards Conservation Agriculture in Bangladesh," Agriculture, MDPI, vol. 13(2), pages 1-22, February.
    13. Fang Di & Richards Timothy J. & Grebitus Carola, 2019. "Modeling Product Choices in a Peer Network," Forum for Health Economics & Policy, De Gruyter, vol. 22(1), pages 1-13, June.
    14. Nistor, Cristian, 2013. "A conceptual model for the use of social media in companies," MPRA Paper 44224, University Library of Munich, Germany.
    15. Yoon, Hyun Shik & Occeña, Luis G., 2015. "Influencing factors of trust in consumer-to-consumer electronic commerce with gender and age," International Journal of Information Management, Elsevier, vol. 35(3), pages 352-363.
    16. Francisco Rejón-Guardia & Juán Sánchez-Fernández & Francisco Muñoz-Leiva, 2011. "Motivational Factors that influence the Acceptance of Microblogging Social Networks: The µBAM Model," FEG Working Paper Series 06/11, Faculty of Economics and Business (University of Granada).
    17. Chen, Ying-Hueih & Hsu, I-Chieh & Lin, Chia-Chen, 2010. "Website attributes that increase consumer purchase intention: A conjoint analysis," Journal of Business Research, Elsevier, vol. 63(9-10), pages 1007-1014, September.
    18. Rohit Aggarwal & Ram Gopal & Ramesh Sankaranarayanan, 2007. "Negative Blogs, Positive Outcomes: When should Firms Permit Employees to Blog Honestly?," Working Papers 07-32, NET Institute, revised Sep 2007.
    19. Gerald C. Kane & Maryam Alavi, 2008. "Casting the Net: A Multimodal Network Perspective on User-System Interactions," Information Systems Research, INFORMS, vol. 19(3), pages 253-272, September.
    20. Mohammadbashir Sedighi & Hamideh Parsaeiyan & Yashar Araghi, 2021. "An Empirical Study of Intention to Continue Using of Digital Ride-hailing Platforms," The Review of Socionetwork Strategies, Springer, vol. 15(2), pages 489-515, November.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:12:y:2020:i:20:p:8364-:d:426470. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.