Examining the Emergence and Evolution of Blue Ocean Strategy through the Lens of Management Fashion Theory
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References listed on IDEAS
- Colwyn Jones, T. & Dugdale, David, 2002. "The ABC bandwagon and the juggernaut of modernity," Accounting, Organizations and Society, Elsevier, vol. 27(1-2), pages 121-163.
- C. K. Prahalad & Gary Hamel, 1994. "Strategy as a field of study: Why search for a new paradigm?," Strategic Management Journal, Wiley Blackwell, vol. 15(S2), pages 5-16, June.
- Paula Jarzabkowski & Sarah Kaplan, 2015. "Strategy tools-in-use: A framework for understanding “technologies of rationality” in practice," Strategic Management Journal, Wiley Blackwell, vol. 36(4), pages 537-558, April.
- Avinash Dixit, 2014. "Strategy in History and (versus?) in Economics: A Review of Lawrence Freedman's Strategy: A History," Journal of Economic Literature, American Economic Association, vol. 52(4), pages 1119-1134, December.
- Aithal, Sreeramana, 2016. "The concept of Ideal Strategy and its realization using White Ocean Mixed Strategy," MPRA Paper 71770, University Library of Munich, Germany.
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- Donnelly, Shannon & Gee, Liz & Silva, Emmanuel Sirimal, 2020. "UK mid-market department stores: Is fashion product assortment one key to regaining competitive advantage?," Journal of Retailing and Consumer Services, Elsevier, vol. 54(C).
More about this item
KeywordsBlue Ocean Strategy; management concept; strategy concept; emergence; evolution; popularity; management fashion;
- A - General Economics and Teaching
- B - Schools of Economic Thought and Methodology
- N - Economic History
- P - Economic Systems
- Y80 - Miscellaneous Categories - - Related Disciplines - - - Related Disciplines
- Z00 - Other Special Topics - - General - - - General
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