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Una survey nazionale per valutare l?efficacia della comunicazione istituzionale nella gestione del Covid-19

Author

Listed:
  • Marco Benvenuto
  • Francesco Sambati
  • Carmine Viola

Abstract

La comunicazione istituzionale, nelle sue varie forme, è una leva centrale dell?azione di governo, della relazione tra istituzioni e cittadino. In questo contesto assumono valore strategico gli strumenti della comunicazione istituzionale.Il livello di attenzione sulle dinamiche della comunicazione istituzionale, nel periodo Covid-19, evidenzia il cambiamento della realtà pubblica e l?apertura della medesima verso una nuova managerialità, intesa come processo di modernizzazione organizzativa, gestionale, culturale, informativa e informatica. Il contributo scientificointende valutare, nell?ambito di questo nuovo dibattito manageriale, le relazioni tra istituzioni e cittadino nel rapporto comunicazione istituzionale e Covid-19.

Suggested Citation

  • Marco Benvenuto & Francesco Sambati & Carmine Viola, 2022. "Una survey nazionale per valutare l?efficacia della comunicazione istituzionale nella gestione del Covid-19," MECOSAN, FrancoAngeli Editore, vol. 2022(121), pages 31-56.
    • Handle: RePEc:fan:mesame:v:html10.3280/mesa2022-121oa13858
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    References listed on IDEAS

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