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Interfirm Competition, Intrafirm Cannibalisation and Product Exit in the Market for Computer Hard Disk Drives

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  • Christopher S. Ruebeck

    (Lafayette College Easton, Pennsylvania, USA)

Abstract

Intrafirm “cannibalisation” of a product’s demand by the firm’s own products is found to have a more robust and significant relationship to the probability of its withdrawal than does interfirm competition from other firms’ products.

Suggested Citation

  • Christopher S. Ruebeck, 2002. "Interfirm Competition, Intrafirm Cannibalisation and Product Exit in the Market for Computer Hard Disk Drives," The Economic and Social Review, Economic and Social Studies, vol. 33(1), pages 119-131.
  • Handle: RePEc:eso:journl:v:33:y:2002:i:1:p:119-131
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    File URL: http://www.esr.ie/Vol33_1Ruebeck.pdf
    File Function: First version, 2002
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    References listed on IDEAS

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    1. Robert C. Feenstra & James A. Levinsohn, 1995. "Estimating Markups and Market Conduct with Multidimensional Product Attributes," Review of Economic Studies, Oxford University Press, vol. 62(1), pages 19-52.
    2. Avner Shaked & John Sutton, 1990. "Multiproduct Firms and Market Structure," RAND Journal of Economics, The RAND Corporation, vol. 21(1), pages 45-62, Spring.
    3. Shaked, Avner & Sutton, John, 1987. "Product Differentiation and Industrial Structure," Journal of Industrial Economics, Wiley Blackwell, vol. 36(2), pages 131-146, December.
    4. Pankaj Ghemawat & Barry Nalebuff, 1990. "The Devolution of Declining Industries," The Quarterly Journal of Economics, Oxford University Press, vol. 105(1), pages 167-186.
    5. Lerner, Josh, 1995. "Pricing and Financial Resources: An Analysis of the Disk Drive Industry, 1980-88," The Review of Economics and Statistics, MIT Press, vol. 77(4), pages 585-598, November.
    6. Bresnahan, Timothy F, 1987. "Competition and Collusion in the American Automobile Industry: The 1955 Price War," Journal of Industrial Economics, Wiley Blackwell, vol. 35(4), pages 457-482, June.
    7. Anderson, Simon P. & Goeree, Jacob K. & Ramer, Roald, 1997. "Location, Location, Location," Journal of Economic Theory, Elsevier, vol. 77(1), pages 102-127, November.
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    Cited by:

    1. Alexander Kempf & Stefan Ruenzi, 2008. "Tournaments in Mutual-Fund Families," Review of Financial Studies, Society for Financial Studies, vol. 21(2), pages 1013-1036, April.
    2. Euy-Young Jung & Chulwoo Baek & Jeong-Dong Lee, 2012. "Product survival analysis for the App Store," Marketing Letters, Springer, vol. 23(4), pages 929-941, December.

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