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Social holidays as a tourist experience in Finland

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  • Komppula, Raija
  • Ilves, Riikka
  • Airey, David

Abstract

The aim of this study is to investigate the factors that affect the formation of the social holiday experience, and the role of specially arranged activities in that experience. It draws on the specific case of Finland. An intrinsic, intensive case study research strategy is applied and an ethnographic approach is taken using observation, semi-structured interviews, and questionnaires. The findings indicate that the social holiday experience is clearly linked to everything which took place during the holiday. This supports earlier research on service experiences. Six categories of factors contribute to the social tourism experience: interaction, physical environment, content of the activities, food and mealtime conditions, situational factors and personal factors. Social holiday clients do not expect the holiday to be anything extraordinary.

Suggested Citation

  • Komppula, Raija & Ilves, Riikka & Airey, David, 2016. "Social holidays as a tourist experience in Finland," Tourism Management, Elsevier, vol. 52(C), pages 521-532.
    • Handle: RePEc:eee:touman:v:52:y:2016:i:c:p:521-532
    DOI: 10.1016/j.tourman.2015.07.016
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    Cited by:

    1. Vento, Elli & Tammi, Timo & McCabe, Scott & Komppula, Raija, 2020. "Re-evaluating well-being outcomes of social tourism: Evidence from Finland," Annals of Tourism Research, Elsevier, vol. 85(C).
    2. Christou, Prokopis A. & Pericleous, Katerina & Komppula, Raija, 2023. "Designing and offering legend-based experiences: Perspectives of Santa Claus in the Joulupukin Pajakylä," Annals of Tourism Research, Elsevier, vol. 98(C).
    3. Jian Ming Luo & Chi Fung Lam & Hongyu Wang, 2021. "Exploring the Relationship Between Hedonism, Tourist Experience, and Revisit Intention in Entertainment Destination," SAGE Open, , vol. 11(4), pages 21582440211, October.

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