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Estimating elasticities with frontier and other regressions in evaluating two advertising strategies for US Army recruiting

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  • Brockett, Patrick L.
  • Cooper, W.W.
  • Golden, Linda L.
  • Kumbhakar, Subal C.
  • Kwinn Jr., Michael J.
  • Layton, Brian
  • Parker, Barnett R.

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  • Brockett, Patrick L. & Cooper, W.W. & Golden, Linda L. & Kumbhakar, Subal C. & Kwinn Jr., Michael J. & Layton, Brian & Parker, Barnett R., 2008. "Estimating elasticities with frontier and other regressions in evaluating two advertising strategies for US Army recruiting," Socio-Economic Planning Sciences, Elsevier, vol. 42(1), pages 1-17, March.
  • Handle: RePEc:eee:soceps:v:42:y:2008:i:1:p:1-17
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    References listed on IDEAS

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    1. Evans, David S & Heckman, James J, 1986. "A Test for Subadditivity of the Cost Function with an Application to the Bell System: Erratum," American Economic Review, American Economic Association, vol. 76(4), pages 856-858, September.
    2. Evans, David S & Heckman, James J, 1984. "A Test for Subadditivity of the Cost Function with an Application to the Bell System," American Economic Review, American Economic Association, vol. 74(4), pages 615-623, September.
    3. Ray,Subhash C., 2012. "Data Envelopment Analysis," Cambridge Books, Cambridge University Press, number 9781107405264, June.
    4. Angel Prieto & José ZofIo, 2001. "Evaluating Effectiveness in Public Provision of Infrastructure and Equipment: The Case of Spanish Municipalities," Journal of Productivity Analysis, Springer, vol. 15(1), pages 41-58, January.
    5. Kumbhakar, Subal C & Ghosh, Soumendra & McGuckin, J Thomas, 1991. "A Generalized Production Frontier Approach for Estimating Determinants of Inefficiency in U.S. Dairy Farms," Journal of Business & Economic Statistics, American Statistical Association, vol. 9(3), pages 279-286, July.
    6. A. Charnes & W. W. Cooper & T. Sueyoshi, 1988. "A Goal Programming/Constrained Regression Review of the Bell System Breakup," Management Science, INFORMS, vol. 34(1), pages 1-26, January.
    7. W. Cooper & Dr. Park & Professor Ciurana, 2000. "Marginal Rates and Elasticities of Substitution with Additive Models in DEA," Journal of Productivity Analysis, Springer, vol. 13(2), pages 105-123, March.
    8. William W. Cooper & Lawrence M. Seiford & Kaoru Tone, 2006. "Introduction to Data Envelopment Analysis and Its Uses," Springer Books, Springer, number 978-0-387-29122-2, July.
    9. Jondrow, James & Knox Lovell, C. A. & Materov, Ivan S. & Schmidt, Peter, 1982. "On the estimation of technical inefficiency in the stochastic frontier production function model," Journal of Econometrics, Elsevier, vol. 19(2-3), pages 233-238, August.
    10. Vincent P. Carroll & Ambar G. Rao & Hau L. Lee & Arthur Shapiro & Barry L. Bayus, 1985. "The Navy Enlistment Marketing Experiment," Marketing Science, INFORMS, vol. 4(4), pages 352-374.
    11. David S. Evans & James J. Heckman, 1988. "Rejoinder---Natural Monopoly and the Bell System: Response to Charnes, Cooper and Sueyoshi," Management Science, INFORMS, vol. 34(1), pages 27-38, January.
    12. P L Brockett & W W Cooper & S C Kumbhakar & M J Kwinn & D McCarthy, 2004. "Alternative statistical regression studies of the effects of Joint and Service Specific advertising on military recruitment," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 55(10), pages 1039-1048, October.
    13. Indranil Bardhan & William Cooper & Subal Kumbhakar, 1998. "A Simulation Study of Joint Uses of Data Envelopment Analysis and Statistical Regressions for Production Function Estimation and Efficiency Evaluation," Journal of Productivity Analysis, Springer, vol. 9(3), pages 249-278, March.
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    Cited by:

    1. Glover, Fred & Sueyoshi, Toshiyuki, 2009. "Contributions of Professor William W. Cooper in Operations Research and Management Science," European Journal of Operational Research, Elsevier, vol. 197(1), pages 1-16, August.
    2. José Solana‐Ibáñez & Manuel Caravaca‐Garratón & Ricardo Teruel‐Sánchez, 2020. "Stakeholder perception on corporate reputation and management efficiency: Evidence from the Spanish Defence sector," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(5), pages 2381-2399, September.

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