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Use of the Internet for willingness-to-pay surveys: A comparison of face-to-face and web-based interviews

  • Nielsen, Jytte Seested
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    An increasing number of stated preference surveys are now carried out on the Internet, yet only few studies have compared the results from web-based surveys with results from other survey modes. The main objective of the present paper is to examine the use of Internet as a survey mode for a CVM study aimed at valuing a gain in life expectancy in the context of air pollution. Convergent validity of the web-based survey mode is examined against face-to-face interviews with respect to differences in socio-demographic characteristics, non-response bias, and differences in willingness-to-pay-related parameters. The general result is that the mean and median willingness-to-pay estimates are statistically indistinguishable across the two survey modes while differences in other willingness-to-pay related parameters exist across the two survey samples.

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    File URL: http://www.sciencedirect.com/science/article/B6VFJ-4YB5M23-1/2/d6b59c4b7336579c4cd2ffbb47edc963
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    Article provided by Elsevier in its journal Resource and Energy Economics.

    Volume (Year): 33 (2011)
    Issue (Month): 1 (January)
    Pages: 119-129

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    Handle: RePEc:eee:resene:v:33:y:2011:i:1:p:119-129
    Contact details of provider: Web page: http://www.elsevier.com/locate/inca/505569

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