Chinese children's understanding of commercial communications: A comparison of cognitive development and social learning models
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- Ward, Scott, 1974. " Consumer Socialization," Journal of Consumer Research, University of Chicago Press, vol. 1(2), pages 1-14, Se.
- Churchill, Gilbert A, Jr & Moschis, George P, 1979. " Television and Interpersonal Influences on Adolescent Consumer Learning," Journal of Consumer Research, University of Chicago Press, vol. 6(1), pages 23-35, June.
- John, Deborah Roedder, 1999. " Consumer Socialization of Children: A Retrospective Look at Twenty-Five Years of Research," Journal of Consumer Research, University of Chicago Press, vol. 26(3), pages 183-213, December.
- Boush, David M & Friestad, Marian & Rose, Gregory M, 1994. " Adolescent Skepticism toward TV Advertising and Knowledge of Advertiser Tactics," Journal of Consumer Research, University of Chicago Press, vol. 21(1), pages 165-75, June.
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