IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v66y2013i9p1267-1271.html
   My bibliography  Save this article

A combinatorial optimization based sample identification method for group comparisons

Author

Listed:
  • Raschke, Robyn L.
  • Krishen, Anjala S.
  • Kachroo, Pushkin
  • Maheshwari, Pankaj

Abstract

Researchers often face having to reconcile their sample selection method of survey with the costs of collecting the actual sample. An appropriate justification of a sampling strategy is central to ensuring valid, reliable, and generalizable research results. This paper presents a combinatorial optimization method for identification of sample locations. Such an approach is viable when researchers need to identify sites from which to draw a nonprobability sample when the research objective is for comparative purposes. Findings indicate that using a combinatorial optimization method minimizes the population variation assumptions based upon predetermined demographic variables within the context of the research interest. When identifying the location from which to draw a nonprobability sample, an important requirement is to draw from the most homogeneous populations as possible to control for extraneous factors. In comparison to a standard convenience sample with no identified location strategy, results indicate that the proposed combinatorial optimization method minimizes population variability and thus decreases the cost of sample collection.

Suggested Citation

  • Raschke, Robyn L. & Krishen, Anjala S. & Kachroo, Pushkin & Maheshwari, Pankaj, 2013. "A combinatorial optimization based sample identification method for group comparisons," Journal of Business Research, Elsevier, vol. 66(9), pages 1267-1271.
    • Handle: RePEc:eee:jbrese:v:66:y:2013:i:9:p:1267-1271
    DOI: 10.1016/j.jbusres.2012.02.024
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296312000562
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2012.02.024?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Ueltschy, Linda C. & Laroche, Michel & Zhang, Man & Cho, Hyuksoo & Yingwei, Ren, 2009. "Is there really an Asian connection? Professional service quality perceptions and customer satisfaction," Journal of Business Research, Elsevier, vol. 62(10), pages 972-979, October.
    2. Lopez, Tará Burnthorne & Babin, Barry J. & Chung, Christina, 2009. "Perceptions of ethical work climate and person-organization fit among retail employees in Japan and the US: A cross-cultural scale validation," Journal of Business Research, Elsevier, vol. 62(6), pages 594-600, June.
    3. Calder, Bobby J & Phillips, Lynn W & Tybout, Alice M, 1982. "The Concept of External Validity," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 9(3), pages 240-244, December.
    4. N L Reynolds & A C Simintiras & A Diamantopoulos, 2003. "Theoretical justification of sampling choices in international marketing research: key issues and guidelines for researchers," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 34(1), pages 80-89, January.
    5. Ferber, Robert, 1977. "Research by Convenience," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 4(1), pages 57-58, June.
    6. Chang, Janet & Hsieh, An-Tien, 2006. "Leisure motives of eating out in night markets," Journal of Business Research, Elsevier, vol. 59(12), pages 1276-1278, November.
    7. Rojas-Méndez, José I. & Davies, Gary & Madran, Canan, 2009. "Universal differences in advertising avoidance behavior: A cross-cultural study," Journal of Business Research, Elsevier, vol. 62(10), pages 947-954, October.
    8. Mikhailitchenko, Andrey & Javalgi, Rajshekhar (Raj) G. & Mikhailitchenko, Galina & Laroche, Michel, 2009. "Cross-cultural advertising communication: Visual imagery, brand familiarity, and brand recall," Journal of Business Research, Elsevier, vol. 62(10), pages 931-938, October.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Krishen, Anjala S. & Agarwal, Shaurya & Kachroo, Pushkin & Raschke, Robyn L., 2016. "Framing the value and valuing the frame? Algorithms for child safety seat use," Journal of Business Research, Elsevier, vol. 69(4), pages 1503-1509.
    2. Krishen, Anjala S. & Berezan, Orie & Agarwal, Shaurya & Kachroo, Pushkin, 2016. "The generation of virtual needs: Recipes for satisfaction in social media networking," Journal of Business Research, Elsevier, vol. 69(11), pages 5248-5254.
    3. Pilar Fernández‐Ferrín & Sandra Castro‐González & Belén Bande, 2021. "Corporate social responsibility, emotions, and consumer loyalty in the food retail context: Exploring the moderating effect of regional identity," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(2), pages 648-666, March.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Peterson, Robert A. & Merunka, Dwight R., 2014. "Convenience samples of college students and research reproducibility," Journal of Business Research, Elsevier, vol. 67(5), pages 1035-1041.
    2. Marcel Lichters & Marko Sarstedt & Bodo Vogt, 2015. "On the practical relevance of the attraction effect: A cautionary note and guidelines for context effect experiments," AMS Review, Springer;Academy of Marketing Science, vol. 5(1), pages 1-19, June.
    3. Marcel Lichters & Marko Sarstedt & Bodo Vogt, 2015. "On the practical relevance of the attraction effect: A cautionary note and guidelines for context effect experiments," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 5(1), pages 1-19, June.
    4. McQuarrie, Edward F., 2004. "Integration of construct and external validity by means of proximal similarity:: Implications for laboratory experiments in marketing," Journal of Business Research, Elsevier, vol. 57(2), pages 142-153, February.
    5. Ashish Arora & Michelle Gittelman & Sarah Kaplan & John Lynch & Will Mitchell & Nicolaj Siggelkow & Aaron K. Chatterji & Michael Findley & Nathan M. Jensen & Stephan Meier & Daniel Nielson, 2016. "Field experiments in strategy research," Strategic Management Journal, Wiley Blackwell, vol. 37(1), pages 116-132, January.
    6. O'Cass, A., 2000. "An assessment of consumers product, purchase decision, advertising and consumption involvement in fashion clothing," Journal of Economic Psychology, Elsevier, vol. 21(5), pages 545-576, October.
    7. Mohd Hizam Hanafiah, & Sheikh Usman Yousaf, & Bushra Usman,, 2017. "The influence of psychological capital on the growth intentions of entrepreneurs: A study on Malaysian SME entrepreneurs," Business and Economic Horizons (BEH), Prague Development Center, vol. 13(5), pages 556-569, December.
    8. Lude, Maximilian & Prügl, Reinhard, 2021. "Experimental studies in family business research," Journal of Family Business Strategy, Elsevier, vol. 12(1).
    9. Auger, Pat & Devinney, Timothy M. & Louviere, Jordan J. & Burke, Paul F., 2008. "Do social product features have value to consumers?," International Journal of Research in Marketing, Elsevier, vol. 25(3), pages 183-191.
    10. RTLA De Silva & TP Ekanayake & HPDSN Karunasekara & WGAL Wijerathne & WDH De Mel, 2022. "Impact of Service Quality on Customer Satisfaction: Evidence from A Mini Supermarket," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 6(7), pages 628-631, July.
    11. Ahmed Al-Imam & Ma’an Al-Khalisy, 2019. "Biotechnology and Non-Bayesian Calculations for the Talus Bone Volume," Biomedical Journal of Scientific & Technical Research, Biomedical Research Network+, LLC, vol. 21(4), pages 15974-15978, September.
    12. Can, Ali Selcuk & Ekinci, Yuksel & Pino, Giovanni, 2021. "Joint brand advertising for emerging heritage sites," Annals of Tourism Research, Elsevier, vol. 91(C).
    13. Tan, Teck Ming & Makkonen, Hannu & Kaur, Puneet & Salo, Jari, 2022. "How do ethical consumers utilize sharing economy platforms as part of their sustainable resale behavior? The role of consumers’ green consumption values," Technological Forecasting and Social Change, Elsevier, vol. 176(C).
    14. Lillian Y. Fok & Dinah M. Payne & Christy M. Corey, 2016. "Cultural Values, Utilitarian Orientation, and Ethical Decision Making: A Comparison of U.S. and Puerto Rican Professionals," Journal of Business Ethics, Springer, vol. 134(2), pages 263-279, March.
    15. Min Zhang & Biying Jin & G. Alan Wang & Thong Ngee Goh & Zhen He, 2016. "A Study of Key Success Factors of Service Enterprises in China," Journal of Business Ethics, Springer, vol. 134(1), pages 1-14, March.
    16. Warwick Anderson & Nalinaksha Bhattacharyya & Cameron Morrill & Helen Roberts, 2020. "Dividend payout and executive compensation: theory and evidence from New Zealand," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 60(S1), pages 1007-1022, April.
    17. Pat Auger & Timothy Devinney, 2007. "Do What Consumers Say Matter? The Misalignment of Preferences with Unconstrained Ethical Intentions," Journal of Business Ethics, Springer, vol. 76(4), pages 361-383, December.
    18. Wu, Mao-Ying & Wall, Geoffrey & Pearce, Philip L., 2014. "Shopping experiences: International tourists in Beijing's Silk Market," Tourism Management, Elsevier, vol. 41(C), pages 96-106.
    19. Ezekiel Adu Mensah. (CA, MCIT, MBA) & Nana Boatemaa Boadi (BSc, MBA) & Juliet Appiah Osei-Afoakwa (B.Ed, MBA, CA, MCIT) & Linda Quansah Ewudzie (BSc, MSc), 2024. "A Comparative Study of Non-Performing Assets of Foreign and Local Banks in Ghana: The Case of GCB Bank Ltd and Standard Chartered Bank in Ghana," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(6), pages 3145-3172, June.
    20. Jingjing Wang & Mingyue Li & Sinan Li & Kai Chen, 2022. "Understanding Consumers’ Food Waste Reduction Behavior—A Study Based on Extended Norm Activation Theory," IJERPH, MDPI, vol. 19(7), pages 1-15, April.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:66:y:2013:i:9:p:1267-1271. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.