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Review and future directions of cross-cultural consumer services research

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  • Zhang, Jingyun
  • Beatty, Sharon E.
  • Walsh, Gianfranco

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  • Zhang, Jingyun & Beatty, Sharon E. & Walsh, Gianfranco, 2008. "Review and future directions of cross-cultural consumer services research," Journal of Business Research, Elsevier, vol. 61(3), pages 211-224, March.
    • Handle: RePEc:eee:jbrese:v:61:y:2008:i:3:p:211-224
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    References listed on IDEAS

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    1. McCracken, Grant, 1986. "Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 13(1), pages 71-84, June.
    2. Ueltschy, Linda C. & Laroche, Michel & Tamilia, Robert D. & Yannopoulos, Peter, 2004. "Cross-cultural invariance of measures of satisfaction and service quality," Journal of Business Research, Elsevier, vol. 57(8), pages 901-912, August.
    3. Wong, Nancy Y., 2004. "The role of culture in the perception of service recovery," Journal of Business Research, Elsevier, vol. 57(9), pages 957-963, September.
    4. Brady, Michael K. & Robertson, Christopher J., 2001. "Searching for a consensus on the antecedent role of service quality and satisfaction: an exploratory cross-national study," Journal of Business Research, Elsevier, vol. 51(1), pages 53-60, January.
    5. Witkowski, Terrence H. & Wolfinbarger, Mary F., 2002. "Comparative service quality: German and American ratings across service settings," Journal of Business Research, Elsevier, vol. 55(11), pages 875-881, November.
    6. Lawrence F. Cunningham & Clifford E. Young & Moonkyu Lee, 2005. "Customer perceptions of service dimensions: American and Asian perspectives," The Service Industries Journal, Taylor & Francis Journals, vol. 25(1), pages 43-59, January.
    7. de Ruyter, Ko & van Birgelen, Marcel & Wetzels, Martin, 1998. "Consumer ethnocentrism in international services marketing," International Business Review, Elsevier, vol. 7(2), pages 185-202, April.
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