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The PIMS program of strategy research: A retrospective appraisal

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  • Buzzell, Robert D.

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  • Buzzell, Robert D., 2004. "The PIMS program of strategy research: A retrospective appraisal," Journal of Business Research, Elsevier, vol. 57(5), pages 478-483, May.
    • Handle: RePEc:eee:jbrese:v:57:y:2004:i:5:p:478-483
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    References listed on IDEAS

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    1. Robert D. Buzzell, 1990. "Commentary on “Unobservable Effects and Business Performance”," Marketing Science, INFORMS, vol. 9(1), pages 86-87.
    2. Ghemawat, Pankaj & Caves, Richard E, 1986. "Capital Commitment and Profitability: An Empirical Investigation," Oxford Economic Papers, Oxford University Press, vol. 38(0), pages 94-110, Suppl. No.
    3. C. H. Springer, 1973. "Strategic Management in General Electric," Operations Research, INFORMS, vol. 21(6), pages 1177-1182, December.
    4. Paul W. Farris & Mark E. Parry & Kusum L. Ailawadi, 1992. "Structural Analysis of Models with Composite Dependent Variables," Marketing Science, INFORMS, vol. 11(1), pages 76-94.
    5. Gurumurthy Kalyanaram & William T. Robinson & Glen L. Urban, 1995. "Order of Market Entry: Established Empirical Generalizations, Emerging Empirical Generalizations, and Future Research," Marketing Science, INFORMS, vol. 14(3_supplem), pages 212-221.
    6. William Boulding & Richard Staelin, 1990. "Environment, Market Share, and Market Power," Management Science, INFORMS, vol. 36(10), pages 1160-1177, October.
    7. Glen L. Urban & Theresa Carter & Steven Gaskin & Zofia Mucha, 1986. "Market Share Rewards to Pioneering Brands: An Empirical Analysis and Strategic Implications," Management Science, INFORMS, vol. 32(6), pages 645-659, June.
    8. William Boulding & Richard Staelin, 1993. "A Look on the Cost Side: Market Share and the Competitive Environment," Marketing Science, INFORMS, vol. 12(2), pages 144-166.
    9. Ravenscraft, David J, 1983. "Structure-Profit Relationships at the Line of Business and Industry Level," The Review of Economics and Statistics, MIT Press, vol. 65(1), pages 22-31, February.
    10. William Boulding & Richard Staelin, 1995. "Identifying Generalizable Effects of Strategic Actions on Firm Performance: The Case of Demand-Side Returns to R&D Spending," Marketing Science, INFORMS, vol. 14(3_supplem), pages 222-236.
    11. Robert Jacobson, 1990. "Unobservable Effects and Business Performance," Marketing Science, INFORMS, vol. 9(1), pages 74-85.
    12. Frank M. Bass, 1995. "Empirical Generalizations and Marketing Science: A Personal View," Marketing Science, INFORMS, vol. 14(3_supplem), pages 6-19.
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    8. Kesten C. Green & J. Scott Armstrong, 2005. "Competitor-oriented Objectives: The Myth of Market Share," Monash Econometrics and Business Statistics Working Papers 17/05, Monash University, Department of Econometrics and Business Statistics.
    9. Karube, Masaru & 軽部, 大 & Kato, Toshihiko & 加藤, 俊彦, 2009. "Blind pursuit of strategic goals : an examination of middle managers' strategic orientations in Japanese firms," Hitotsubashi Journal of commerce and management, Hitotsubashi University, vol. 43(1), pages 27-45, October.
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