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Evaluation of US legacy airline distribution strategies

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  • Cheng, Kuangnen

Abstract

Seventeen years of operational data is used to explore the relationship between efficiency and distribution strategies. Despite perceivable market power possessed by the strongest players in an oligopoly industry, the end results reveal that US legacy airline distribution strategies negatively impacted their performance and did not improve operational efficiency.

Suggested Citation

  • Cheng, Kuangnen, 2010. "Evaluation of US legacy airline distribution strategies," Journal of Air Transport Management, Elsevier, vol. 16(6), pages 337-339.
  • Handle: RePEc:eee:jaitra:v:16:y:2010:i:6:p:337-339
    DOI: 10.1016/j.jairtraman.2010.04.002
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    References listed on IDEAS

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    1. Williamson, Oliver, 2009. "The Theory of the Firm as Governance Structure: From Choice to Contract," Ekonomicheskaya Politika / Economic Policy, Russian Presidential Academy of National Economy and Public Administration, vol. 6, pages 111-134, December.
    2. Charnes, A. & Cooper, W. W. & Rhodes, E., 1978. "Measuring the efficiency of decision making units," European Journal of Operational Research, Elsevier, vol. 2(6), pages 429-444, November.
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    Cited by:

    1. Yu, Ming-Miin & Chang, Yu-Chun & Chen, Li-Hsueh, 2016. "Measurement of airlines’ capacity utilization and cost gap: Evidence from low-cost carriers," Journal of Air Transport Management, Elsevier, vol. 53(C), pages 186-198.
    2. Choi, Kanghwa, 2017. "Multi-period efficiency and productivity changes in US domestic airlines," Journal of Air Transport Management, Elsevier, vol. 59(C), pages 18-25.
    3. Cheng, Kuangnen & Lee, Zu-Hsu & Shomali, Hamid, 2012. "Airline firm boundary and ticket distribution in electronic markets," International Journal of Production Economics, Elsevier, vol. 137(1), pages 137-144.

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