Prospect theory: A literature review
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- Kameda, Tatsuya & Davis, James H., 1990. "The function of the reference point in individual and group risk decision making," Organizational Behavior and Human Decision Processes, Elsevier, vol. 46(1), pages 55-76, June.
- Jeff T. Casey, 1994. "Buyers' Pricing Behavior for Risky Alternatives: Encoding Processes and Preference Reversals," Management Science, INFORMS, vol. 40(6), pages 730-749, June.
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- Garland, Howard & Newport, Stephanie, 1991. "Effects of absolute and relative sunk costs on the decision to persist with a course of action," Organizational Behavior and Human Decision Processes, Elsevier, vol. 48(1), pages 55-69, February.
- Arkes, Hal R. & Blumer, Catherine, 1985. "The psychology of sunk cost," Organizational Behavior and Human Decision Processes, Elsevier, vol. 35(1), pages 124-140, February.
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