Mathematical models of service
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- John R. Hauser & Steven M. Shugan, 2008.
"Defensive Marketing Strategies,"
INFORMS, vol. 27(1), pages 88-110, 01-02.
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- Kristiaan Helsen & David C. Schmittlein, 1993. "Analyzing Duration Times in Marketing: Evidence for the Effectiveness of Hazard Rate Models," Marketing Science, INFORMS, vol. 12(4), pages 395-414.
- John J. Rousseau & John H. Semple, 1993. "Notes: Categorical Outputs in Data Envelopment Analysis," Management Science, INFORMS, vol. 39(3), pages 384-386, March. Full references (including those not matched with items on IDEAS)