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Churn prediction in subscription services: an application of support vector machines while comparing two parameter-selection techniques

Author

Listed:
  • K. Coussement

    (LEM - Lille - Economie et Management - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique)

  • D. Van den Poel

Abstract

No abstract is available for this item.

Suggested Citation

  • K. Coussement & D. Van den Poel, 2008. "Churn prediction in subscription services: an application of support vector machines while comparing two parameter-selection techniques," Post-Print hal-00788096, HAL.
  • Handle: RePEc:hal:journl:hal-00788096
    Note: View the original document on HAL open archive server: https://hal.archives-ouvertes.fr/hal-00788096
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    Cited by:

    1. repec:eee:joinma:v:24:y:2010:i:3:p:198-208 is not listed on IDEAS
    2. K. W. De Bock & D. Van Den Poel, 2012. "Reconciling Performance and Interpretability in Customer Churn Prediction using Ensemble Learning based on Generalized Additive Models," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/805, Ghent University, Faculty of Economics and Business Administration.
    3. M. Ballings & D. Van Den Poel & E. Verhagen, 2013. "Evaluating the Added Value of Pictorial Data for Customer Churn Prediction," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 13/869, Ghent University, Faculty of Economics and Business Administration.
    4. Manojit Chattopadhyay & Subrata Kumar Mitra, 0. "Applicability and effectiveness of classifications models for achieving the twin objectives of growth and outreach of microfinance institutions," Computational and Mathematical Organization Theory, Springer, vol. 0, pages 1-24.
    5. Chen, Zhen-Yu & Fan, Zhi-Ping & Sun, Minghe, 2012. "A hierarchical multiple kernel support vector machine for customer churn prediction using longitudinal behavioral data," European Journal of Operational Research, Elsevier, vol. 223(2), pages 461-472.
    6. M. Ballings & D. Van Den Poel, 2012. "Kernel Factory: An Ensemble of Kernel Machines," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/825, Ghent University, Faculty of Economics and Business Administration.
    7. D. F. Benoit & D. Van Den Poel, 2009. "Benefits of Quantile Regression for the Analysis of Customer Lifetime Value in a Contractual Setting: An Application in Financial Services," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 09/551, Ghent University, Faculty of Economics and Business Administration.
    8. K. W. De Bock & D. Van Den Poel, 2011. "An empirical evaluation of rotation-based ensemble classifiers for customer churn prediction," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 11/717, Ghent University, Faculty of Economics and Business Administration.
    9. Lessmann, Stefan & Sung, Ming-Chien & Johnson, Johnnie E.V., 2009. "Identifying winners of competitive events: A SVM-based classification model for horserace prediction," European Journal of Operational Research, Elsevier, vol. 196(2), pages 569-577, July.
    10. Lessmann, Stefan & Voß, Stefan, 2009. "A reference model for customer-centric data mining with support vector machines," European Journal of Operational Research, Elsevier, vol. 199(2), pages 520-530, December.
    11. repec:pal:jorsoc:v:60:y:2009:i:8:d:10.1057_jors.2008.161 is not listed on IDEAS
    12. Coussement, Kristof & De Bock, Koen W., 2013. "Customer churn prediction in the online gambling industry: The beneficial effect of ensemble learning," Journal of Business Research, Elsevier, vol. 66(9), pages 1629-1636.
    13. Verbeke, Wouter & Dejaeger, Karel & Martens, David & Hur, Joon & Baesens, Bart, 2012. "New insights into churn prediction in the telecommunication sector: A profit driven data mining approach," European Journal of Operational Research, Elsevier, vol. 218(1), pages 211-229.
    14. Slãvescu Ecaterina Oana & Panait Iulian, 2012. "Improving Customer Churn Models as one of Customer Relationship Management Business Solutions for the Telecommunication Industry," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 1156-1160, May.
    15. Vera Miguéis & Dirk Poel & Ana Camanho & João Falcão e Cunha, 2012. "Predicting partial customer churn using Markov for discrimination for modeling first purchase sequences," Advances in Data Analysis and Classification, Springer;German Classification Society - Gesellschaft für Klassifikation (GfKl);Japanese Classification Society (JCS);Classification and Data Analysis Group of the Italian Statistical Society (CLADAG);International Federation of Classification Societies (IFCS), vol. 6(4), pages 337-353, December.
    16. Ballings, Michel & Van den Poel, Dirk, 2015. "CRM in social media: Predicting increases in Facebook usage frequency," European Journal of Operational Research, Elsevier, vol. 244(1), pages 248-260.
    17. repec:spr:comaot:v:23:y:2017:i:4:d:10.1007_s10588-016-9237-x is not listed on IDEAS
    18. V. L. Miguéis & D. Van Den Poel & A.S. Camanho & J. Falcao E Cunha, 2012. "Modeling Partial Customer Churn: On the Value of First Product-Category Purchase Sequences," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 12/790, Ghent University, Faculty of Economics and Business Administration.
    19. Lessmann, Stefan & Sung, Ming-Chien & Johnson, Johnnie E.V., 2010. "Alternative methods of predicting competitive events: An application in horserace betting markets," International Journal of Forecasting, Elsevier, vol. 26(3), pages 518-536, July.
    20. repec:spr:telsys:v:66:y:2017:i:4:d:10.1007_s11235-017-0310-7 is not listed on IDEAS
    21. K. Coussement & D. Van Den Poel, 2008. "Improving Customer Attrition Prediction by Integrating Emotions from Client/Company Interaction Emails and Evaluating Multiple Classifiers," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 08/527, Ghent University, Faculty of Economics and Business Administration.
    22. repec:eee:ejores:v:269:y:2018:i:2:p:760-772 is not listed on IDEAS

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