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A Bayesian approach to the spatial representation of market structure from consumer choice data

  • DeSarbo, Wayne S.
  • Kim, Youngchan
  • Wedel, Michel
  • Fong, Duncan K. H.
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    File URL: http://www.sciencedirect.com/science/article/B6VCT-3VPJ58N-7/2/2185eb397006f259eb12be0eba8152f2
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    Article provided by Elsevier in its journal European Journal of Operational Research.

    Volume (Year): 111 (1998)
    Issue (Month): 2 (December)
    Pages: 285-305

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    Handle: RePEc:eee:ejores:v:111:y:1998:i:2:p:285-305
    Contact details of provider: Web page: http://www.elsevier.com/locate/eor

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    1. Wayne DeSarbo & Jaewun Cho, 1989. "A stochastic multidimensional scaling vector threshold model for the spatial representation of “pick any/n” data," Psychometrika, Springer, vol. 54(1), pages 105-129, March.
    2. Wedel, Michel & DeSarbo, Wayne S, 1996. "An Exponential-Family Multidimensional Scaling Mixture Methodology," Journal of Business & Economic Statistics, American Statistical Association, vol. 14(4), pages 447-59, October.
    3. Manrai, Ajay K., 1995. "Mathematical models of brand choice behavior," European Journal of Operational Research, Elsevier, vol. 82(1), pages 1-17, April.
    4. Elrod, Terry & Keane, Michael, 1995. "A Factor-Analytic Probit Model for Representing the Market Structure in Panel Data," MPRA Paper 52434, University Library of Munich, Germany.
    5. Ulf Böckenholt & Ingo Böckenholt, 1991. "Constrained latent class analysis: Simultaneous classification and scaling of discrete choice data," Psychometrika, Springer, vol. 56(4), pages 699-716, December.
    6. Kamel Jedidi & Wayne DeSarbo, 1991. "A stochastic multidimensional scaling procedure for the spatial representation of three-mode, three-way pick any/J data," Psychometrika, Springer, vol. 56(3), pages 471-494, September.
    7. Farley, John U & Katz, Jerrold & Lehmann, Donald R, 1978. " Impact of Different Comparison Sets on Evaluation of a New Subcompact Car Brand," Journal of Consumer Research, University of Chicago Press, vol. 5(2), pages 138-42, Se.
    8. Lynch, John G, Jr & Chakravarti, Dipankar & Mitra, Anusree, 1991. " Contrast Effects in Consumer Judgments: Changes in Mental Representations or in the Anchoring of Rating Scales?," Journal of Consumer Research, University of Chicago Press, vol. 18(3), pages 284-97, December.
    9. Peter J. Lenk & Wayne S. DeSarbo & Paul E. Green & Martin R. Young, 1996. "Hierarchical Bayes Conjoint Analysis: Recovery of Partworth Heterogeneity from Reduced Experimental Designs," Marketing Science, INFORMS, vol. 15(2), pages 173-191.
    10. Fong, Duncan K H & Bolton, Gary E, 1997. "Analyzing Ultimatum Bargaining: A Bayesian Approach to the Comparison of Two Potency Curves under Shape Constraints," Journal of Business & Economic Statistics, American Statistical Association, vol. 15(3), pages 335-44, July.
    11. Ratneshwar, Srinivasan & Shocker, Allan D & Stewart, David W, 1987. " Toward Understanding the Attraction Effect: The Implications of Product Stimulus Meaningfulness and Familiarity," Journal of Consumer Research, University of Chicago Press, vol. 13(4), pages 520-33, March.
    12. McCulloch, Robert & Rossi, Peter E., 1994. "An exact likelihood analysis of the multinomial probit model," Journal of Econometrics, Elsevier, vol. 64(1-2), pages 207-240.
    13. Allenby, Greg M & Lenk, Peter J, 1995. "Reassessing Brand Loyalty, Price Sensitivity, and Merchandising Effects on Consumer Brand Choice," Journal of Business & Economic Statistics, American Statistical Association, vol. 13(3), pages 281-89, July.
    14. Amos Tversky & Itamar Simonson, 1993. "Context-Dependent Preferences," Management Science, INFORMS, vol. 39(10), pages 1179-1189, October.
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