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Relationship Between Flexible Organizational Culture and Innovation Capabilities: The Moderating Effect of Rigid Organizational Culture

Author

Listed:
  • Marco Alberto Núñez Ramírez

    (Department of Management, Instituto Tecnológico de Sonora, México,)

  • Roger Alejandro Banegas Rivero

    (Universidad Autónoma Gabriel René Moreno, Bolivia,)

  • Altayra Geraldine Ozuna Beltrán

    (Department of Accounting and Finance, Instituto Tecnológico de Sonora, México)

  • Rosalva Irma Castro Álvarez

    (Department of Management, Instituto Tecnológico de Sonora, México)

  • Valeria Carolina León Ramírez

    (IDEA Business Incubator, Instituto Tecnológico de Sonora, México.)

Abstract

The aim of this research is to evaluate the moderating effect of rigid organizational culture on the relationship between flexible organizational culture and innovation capabilities. As empirical evidence, a sample of 103 companies from Northwest Mexico was obtained through quantitative, correlational and cross-sectional research, with a non-experimental design. Also, Pearson's correlation and stepwise regression were used to test the hypotheses of the study, which were partially proved. It was found that rigid and flexible cultures are complemented to foster the development of innovation capacities.

Suggested Citation

  • Marco Alberto Núñez Ramírez & Roger Alejandro Banegas Rivero & Altayra Geraldine Ozuna Beltrán & Rosalva Irma Castro Álvarez & Valeria Carolina León Ramírez, 2017. "Relationship Between Flexible Organizational Culture and Innovation Capabilities: The Moderating Effect of Rigid Organizational Culture," International Review of Management and Marketing, Econjournals, vol. 7(4), pages 17-25.
    • Handle: RePEc:eco:journ3:2017-04-3
    as

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    References listed on IDEAS

    as
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    2. Steven W. Bradley & Jeffery S. McMullen & Kendall Artz & Edward M. Simiyu, 2012. "Capital Is Not Enough: Innovation in Developing Economies," Journal of Management Studies, Wiley Blackwell, vol. 49(4), pages 684-717, June.
    3. Jay B. Barney, 1986. "Strategic Factor Markets: Expectations, Luck, and Business Strategy," Management Science, INFORMS, vol. 32(10), pages 1231-1241, October.
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    More about this item

    Keywords

    organizational culture; innovation capabilities; relation; moderation.;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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