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Einfluss der Besonderheiten und Ausprägungen touristischer Netzwerke auf die Produktentwicklung

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  • Raich Frieda
  • Zehrer Anita

Abstract

Networks are an appropriate structural pattern to develop destination products among various actors. Hereby, network characteristics and specifications have an impact on the product development process and the degree of innovation. Therefore, specific network characteristics, such as the big number of actors, the tendency towards uni-dimensionality, the collaboration among similar destination actors or the concentration on marketing activities, need to be researched further. The establishment of professional network leadership might support the diversity and development of innovative product development processes in tourism destinations.

Suggested Citation

  • Raich Frieda & Zehrer Anita, 2013. "Einfluss der Besonderheiten und Ausprägungen touristischer Netzwerke auf die Produktentwicklung," Zeitschrift für Tourismuswissenschaft, De Gruyter, vol. 5(1), pages 5-22, May.
    • Handle: RePEc:bpj:touwis:v:5:y:2013:i:1:p:5-22:n:3
    DOI: 10.1515/tw-2013-0103
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    References listed on IDEAS

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    3. Minna Halme, 2001. "Learning for sustainable development in tourism networks," Business Strategy and the Environment, Wiley Blackwell, vol. 10(2), pages 100-114, March.
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