IDEAS home Printed from https://ideas.repec.org/a/bla/srbeha/v31y2014i1p102-114.html
   My bibliography  Save this article

Time Spent on Social Networking Sites: Understanding User Behavior and Social Capital

Author

Listed:
  • Tsung‐Sheng Chang
  • Wei‐Hung Hsiao

Abstract

This study uses the amount of time users spend on social networking sites (SNSs) to differentiate user groups and investigates the following three issues: (1) the most common behavior of different groups when using SNS; (2) whether users have different perceptions of their social capital on SNSs versus in real‐life environments; and (3) whether there are differences in the perceived social capital of different groups. This study discovered that users have different user behavior depending on their amounts of usage. In particular, heavy users tend to be willing to share information and often use application programs associated with SNSs. With regard to perceptions of social capital, the study found that different groups have somewhat different ideas as to what constitutes social capital. We summarize a novel individual social capital systematic behavior and discuss the practical implications of this work and suggestions for future research. Copyright © 2013 John Wiley & Sons, Ltd.

Suggested Citation

  • Tsung‐Sheng Chang & Wei‐Hung Hsiao, 2014. "Time Spent on Social Networking Sites: Understanding User Behavior and Social Capital," Systems Research and Behavioral Science, Wiley Blackwell, vol. 31(1), pages 102-114, January.
    • Handle: RePEc:bla:srbeha:v:31:y:2014:i:1:p:102-114
    DOI: 10.1002/sres.2169
    as

    Download full text from publisher

    File URL: https://doi.org/10.1002/sres.2169
    Download Restriction: no
    File URL: https://libkey.io/10.1002/sres.2169?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Van den Poel, Dirk & Buckinx, Wouter, 2005. "Predicting online-purchasing behaviour," European Journal of Operational Research, Elsevier, vol. 166(2), pages 557-575, October.
    2. Charla Mathwick & Caroline Wiertz & Ko de Ruyter, 2008. "Social Capital Production in a Virtual P3 Community," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 34(6), pages 832-849, November.
    3. Arnab Chakraborty, 2012. "Recognizing Uncertainty and Linked Decisions in Public Participation: A New Framework for Collaborative Urban Planning," Systems Research and Behavioral Science, Wiley Blackwell, vol. 29(2), pages 131-148, March.
    4. Chia‐Lin Hsu & Kuo‐Chien Chang & Mu‐Chen Chen, 2012. "Flow Experience and Internet Shopping Behavior: Investigating the Moderating Effect of Consumer Characteristics," Systems Research and Behavioral Science, Wiley Blackwell, vol. 29(3), pages 317-332, May.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Nida Kamal & Sajeela Rabbani & Hina Samdani & Sobia Shujaat & Mubashir Ahmad, 2020. "Social Media Usage, Overload and Exhaustion: A Performance Perspective," International Review of Management and Marketing, Econjournals, vol. 10(5), pages 19-26.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Carattini, Stefano & Gillingham, Kenneth & Meng, Xiangyu & Yoeli, Erez, 2024. "Peer-to-peer solar and social rewards: Evidence from a field experiment," Journal of Economic Behavior & Organization, Elsevier, vol. 219(C), pages 340-370.
    2. Harmsen - van Hout, Marjolein J.W. & Herings, P. Jean-Jacques & Dellaert, Benedict G.C., 2013. "Communication network formation with link specificity and value transferability," European Journal of Operational Research, Elsevier, vol. 229(1), pages 199-211.
    3. Yen-Chun Chou & Howard Hao-Chun Chuang, 2018. "A predictive investigation of first-time customer retention in online reservation services," Service Business, Springer;Pan-Pacific Business Association, vol. 12(4), pages 685-699, December.
    4. Bag, Sujoy & Tiwari, Manoj Kumar & Chan, Felix T.S., 2019. "Predicting the consumer's purchase intention of durable goods: An attribute-level analysis," Journal of Business Research, Elsevier, vol. 94(C), pages 408-419.
    5. Brodie, Roderick J. & Ilic, Ana & Juric, Biljana & Hollebeek, Linda, 2013. "Consumer engagement in a virtual brand community: An exploratory analysis," Journal of Business Research, Elsevier, vol. 66(1), pages 105-114.
    6. Sumit Chaturvedi & Sachin Gupta & Devendra Singh Hada, 2016. "Perceived Risk, Trust and Information Seeking Behavior as Antecedents of Online Apparel Buying Behavior in India: An Exploratory Study in Context of Rajasthan," International Review of Management and Marketing, Econjournals, vol. 6(4), pages 935-943.
    7. Zhang, Yin & Lu, Baozhou & Zheng, Haidong, 2020. "Can buzzing bring business? Social interactions, network centrality and sales performance: An empirical study on business-to-business communities," Journal of Business Research, Elsevier, vol. 112(C), pages 170-189.
    8. Ravula, Prashanth & Bhatnagar, Amit & Ghose, Sanjoy, 2020. "Antecedents and consequences of cross-effects: An empirical analysis of omni-coupons," International Journal of Research in Marketing, Elsevier, vol. 37(2), pages 405-420.
    9. Tang, Wei & Mokhtarian, Patricia L, 2009. "Accounting for Taste Heterogeneity in Purchase Channel Intention Modeling: An Example from Northern California for Book Purchases," Institute of Transportation Studies, Working Paper Series qt3v25m8dc, Institute of Transportation Studies, UC Davis.
    10. Yumei Luo & Qiongwei Ye, 2019. "Understanding Consumers’ Loyalty to an Online Outshopping Platform: The Role of Social Capital and Perceived Value," Sustainability, MDPI, vol. 11(19), pages 1-18, September.
    11. Grażyna Suchacka & Grzegorz Chodak, 2017. "Using association rules to assess purchase probability in online stores," Information Systems and e-Business Management, Springer, vol. 15(3), pages 751-780, August.
    12. Todor Krastevich, 2013. "Using Predictive Modeling to Improve Direct Marketing Performance," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 3, pages 25-55.
    13. Hélia Gonçalves Pereira & Maria Fátima Salgueiro & Paulo Rita, 2017. "Online determinants of e-customer satisfaction: application to website purchases in tourism," Service Business, Springer;Pan-Pacific Business Association, vol. 11(2), pages 375-403, June.
    14. Claro, Priscila B de O & Laban, Silvio Abrahao Neto, 2011. "Word of Mouth Behavior and Online Activity: A Study of On/Off Line Communication Strategy and Online Business," Insper Working Papers wpe_263, Insper Working Paper, Insper Instituto de Ensino e Pesquisa.
    15. Wong, Amy, 2023. "How social capital builds online brand advocacy in luxury social media brand communities," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).
    16. Ramazan Esmeli & Mohamed Bader-El-Den & Hassana Abdullahi, 2021. "Towards early purchase intention prediction in online session based retailing systems," Electronic Markets, Springer;IIM University of St. Gallen, vol. 31(3), pages 697-715, September.
    17. Vicenta Sierra & Oriol Iglesias & Stefan Markovic & Jatinder Jit Singh, 2017. "Does Ethical Image Build Equity in Corporate Services Brands? The Influence of Customer Perceived Ethicality on Affect, Perceived Quality, and Equity," Journal of Business Ethics, Springer, vol. 144(3), pages 661-676, September.
    18. He, Yi & Chen, Qimei & Lee, Ruby P. & Wang, Yonggui & Pohlmann, Attila, 2017. "Consumers' Role Performance and Brand Identification: Evidence from a Survey and a Longitudinal Field Experiment," Journal of Interactive Marketing, Elsevier, vol. 38(C), pages 1-11.
    19. Katarzyna Szalonka & Agnieszka Sadowa & Aleksandra Wicka & Ludwik Wicki, 2020. "E-Commerce Purchasing Behaviour and the Level of Consumers‘ Income in Poland and Great Britain," European Research Studies Journal, European Research Studies Journal, vol. 0(Special 2), pages 552-568.
    20. Benedict G. C. Dellaert, 2019. "The consumer production journey: marketing to consumers as co-producers in the sharing economy," Journal of the Academy of Marketing Science, Springer, vol. 47(2), pages 238-254, March.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:srbeha:v:31:y:2014:i:1:p:102-114. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://onlinelibrary.wiley.com/journal/10.1111/1092-7026 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.