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Knowledge Strategy and Firm Performance: The Moderating Role of Organizational Culture

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  • Henry K. Kombo

    (Department of Business Administration, Egerton University, Kenya)

Abstract

Organizational knowledge is increasingly gaining attention in strategic management and related fields. Theoretically, there is consensus that knowledge strategy is related to organizational performance. However, few empirical studies have examined the relationship between knowledge strategy and organizational performance. Further, the few empirical studies examining the link between the variables have yielded inconsistent results. This calls for research adopting a contingency approach to examine the interaction effect of situational factors on the relationship between knowledge strategy and performance. The purpose of this study was to determine the influence of organizational culture on the relationship between knowledge strategy and performance. The study was based on the resource-based theory and contingency theory. The study adopted explanatory and cross-sectional survey research design. Primary data was collected from 184 firms using structured questionnaire administered to the managers of the firms. To test the research hypothesis, Hayes' PROCESS macro was used. The results revealed that organizational culture moderated the relationship between knowledge strategy and organizational performance. The finding demonstrate that the influence of knowledge strategy on performance is contingent on interaction of organizational culture; hence the need to align knowledge strategy with organizational culture to enhance performance.

Suggested Citation

  • Henry K. Kombo, 2025. "Knowledge Strategy and Firm Performance: The Moderating Role of Organizational Culture," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 9(9), pages 8386-8400, September.
    • Handle: RePEc:bcp:journl:v:9:y:2025:issue-9:p:8386-8400
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    References listed on IDEAS

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