IDEAS home Printed from https://ideas.repec.org/a/bcp/journl/v8y2024i11p1039-1046.html
   My bibliography  Save this article

Sustainability and Technology Influence Towards Hotels Guest Satisfaction

Author

Listed:
  • Maisarah Abdul Hamid

    (Faculty Hotel and Tourism Management , Universiti Teknologi MARA Terengganu , Malaysia)

  • Zatul Iffah Mohd Fuza

    (Faculty Hotel and Tourism Management , Universiti Teknologi MARA Terengganu , Malaysia)

  • Sulaiha Mohd Isa

    (Faculty Hotel and Tourism Management , Universiti Teknologi MARA Terengganu , Malaysia)

  • Muhammad Syamim Juhaizi

    (Formerly at Faculty Hotel and Tourism Management, Universiti Teknologi MARA Terengganu, Malaysia)

  • Nur Zuhayra Irdina Binti Zamuin

    (Formerly at Faculty Hotel and Tourism Management, Universiti Teknologi MARA Terengganu, Malaysia)

Abstract

Sustainability and Technology are two main ingredients in tourism development nowadays. Hotels need to incorporate these two components into the operation. This study aims to examine the relationship between sustainability attitude, technology influence, perceived green value, and perceived technology innovativeness towards guest satisfaction. The causal study using the Quantitative data collection is employed in this study. The data was collected from 228 respondents using Google Forms the data was analysed using multiple regression analysis. The result showed that 2 variables of Sustainability Attitudes and perceived technology innovativeness are significant to guest satisfaction. Meanwhile, the perceived green value and social media influence were not associated with guest satisfaction. This study highlights that the management should emphasize more on sustainability, and they must look at the technology influence, especially in social media. This will help to give the benefits to the hotel. From an academic perspective, this study highlights that the influences of sustainability and technology may have an impact on guest satisfaction. Future research should focus on other variables that may influence guest satisfaction and look at other technology adoption in the hotel industry.

Suggested Citation

  • Maisarah Abdul Hamid & Zatul Iffah Mohd Fuza & Sulaiha Mohd Isa & Muhammad Syamim Juhaizi & Nur Zuhayra Irdina Binti Zamuin, 2024. "Sustainability and Technology Influence Towards Hotels Guest Satisfaction," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(11), pages 1039-1046, November.
    • Handle: RePEc:bcp:journl:v:8:y:2024:i:11:p:1039-1046
    as

    Download full text from publisher

    File URL: https://www.rsisinternational.org/journals/ijriss/Digital-Library/volume-8-issue-11/1039-1046.pdf
    Download Restriction: no
    File URL: https://rsisinternational.org/journals/ijriss/articles/sustainability-and-technology-influence-towards-hotels-guest-satisfaction/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Marian Ionel, 2016. "Hospitality Industry," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 187-191, July.
    2. Kaplan, Andreas M. & Haenlein, Michael, 2010. "Users of the world, unite! The challenges and opportunities of Social Media," Business Horizons, Elsevier, vol. 53(1), pages 59-68, January.
    3. Kuckertz, Andreas & Wagner, Marcus, 2010. "The influence of sustainability orientation on entrepreneurial intentions -- Investigating the role of business experience," Journal of Business Venturing, Elsevier, vol. 25(5), pages 524-539, September.
    4. Akhalaia N. & Vasadze M., 2016. "New trends in Hospitality Industry and Georgia," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 6(6), pages 1-6.
    5. Jinkyung Jenny Kim & Myong Jae Lee & Heesup Han, 2020. "Smart Hotels and Sustainable Consumer Behavior: Testing the Effect of Perceived Performance, Attitude, and Technology Readiness on Word-of-Mouth," IJERPH, MDPI, vol. 17(20), pages 1-18, October.
    6. Melián-González, Santiago & Bulchand-Gidumal, Jacques, 2016. "A model that connects information technology and hotel performance," Tourism Management, Elsevier, vol. 53(C), pages 30-37.
    7. Yae-Ji Kim & Hak-Seon Kim, 2022. "The Impact of Hotel Customer Experience on Customer Satisfaction through Online Reviews," Sustainability, MDPI, vol. 14(2), pages 1-13, January.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Olowofeso, Edamisan & Ale, Olatide Aarinola, 2021. "Effect of Social Media Tools on Service Delivery of Hospitality Businesses in Akure, Nigeria," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 5(10), pages 25-31, October.
    2. Schmidt, Christoph G. & Wuttke, David A. & Heese, H. Sebastian & Wagner, Stephan M., 2023. "Antecedents of public reactions to supply chain glitches," International Journal of Production Economics, Elsevier, vol. 259(C).
    3. Mahan, Joseph E. & Seo, Won Jae & Jordan, Jeremy S. & Funk, Daniel, 2015. "Exploring the impact of social networking sites on running involvement, running behavior, and social life satisfaction," Sport Management Review, Elsevier, vol. 18(2), pages 182-192.
    4. Molina, Arturo & Fernández, Alejandra C. & Gómez, Mar & Aranda, Evangelina, 2017. "Differences in the city branding of European capitals based on online vs. offline sources of information," Tourism Management, Elsevier, vol. 58(C), pages 28-39.
    5. Hassan Danaeefard & Ali Farazmand & Akram Dastyari, 2023. "The Iranian Coronavirus Pandemic (COVID-9) Crisismanship: Understanding the Contributions of National Culture, Media, Technology and Economic System," Public Organization Review, Springer, vol. 23(4), pages 1661-1682, December.
    6. Richey, Michelle & Ravishankar, M.N., 2019. "The role of frames and cultural toolkits in establishing new connections for social media innovation," Technological Forecasting and Social Change, Elsevier, vol. 144(C), pages 325-333.
    7. Nosheena Yasir & Nasir Mahmood & Hafiz Shakir Mehmood & Osama Rashid & An Liren, 2021. "The Integrated Role of Personal Values and Theory of Planned Behavior to Form a Sustainable Entrepreneurial Intention," Sustainability, MDPI, vol. 13(16), pages 1-21, August.
    8. Fathey Mohammed & Nabil Hasan Al-Kumaim & Ahmed Ibrahim Alzahrani & Yousef Fazea, 2023. "The Impact of Social Media Shared Health Content on Protective Behavior against COVID-19," IJERPH, MDPI, vol. 20(3), pages 1-16, January.
    9. Manpreet Rajpal & Bindu Singh, 2024. "How to drive sustainable entrepreneurial intentions: Unraveling the nexus of entrepreneurship education ecosystem, attitude and orientation," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(3), pages 1705-1721, May.
    10. Drummond, Conor & O'Toole, Thomas & McGrath, Helen, 2022. "Social Media resourcing of an entrepreneurial firm network: Collaborative mobilisation processes," Journal of Business Research, Elsevier, vol. 145(C), pages 171-187.
    11. Mario Vaupel & David Bendig & Denise Fischer-Kreer & Malte Brettel, 2023. "The Role of Share Repurchases for Firms’ Social and Environmental Sustainability," Journal of Business Ethics, Springer, vol. 183(2), pages 401-428, March.
    12. Fiaz Ahmad Sulehri & Saba Sharif, 2022. "The Impact of Firm Sustainability on Firm Growth: Evidence from USA," Journal of Policy Research (JPR), Research Foundation for Humanity (RFH), vol. 8(2), pages 1-15, August.
    13. Davide Giacomini & Paola Zola & Diego Paredi & Mario Mazzoleni, 2020. "Environmental disclosure and stakeholder engagement via social media: State of the art and potential in public utilities," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(4), pages 1552-1564, July.
    14. Jim Andersén, 2023. "Green resource orchestration: A critical appraisal of the use of resource orchestration in environmental management research, and a research agenda for future study," Business Strategy and the Environment, Wiley Blackwell, vol. 32(8), pages 5506-5520, December.
    15. repec:zib:zbmbmj:v:2:y:2023:i:2:p:114-123 is not listed on IDEAS
    16. Domenico CONSOLI, 2017. "The Use of Social Media and E-Commerce: a Winning Strategy for Small Businesses," North Economic Review, Technical University of Cluj Napoca, Department of Economics and Physics, vol. 1(1), pages 109-119, October.
    17. Maximilian ROBU, 2013. "A New Classification Of Smes In The Digital Economy Context," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 1, pages 150-155, June.
    18. Schejter, Amit M. & Tirosh, Noam, 2015. "“Seek the meek, seek the just”: Social media and social justice," Telecommunications Policy, Elsevier, vol. 39(9), pages 796-803.
    19. Ma, Jie & Tse, Ying Kei & Wang, Xiaojun & Zhang, Minhao, 2019. "Examining customer perception and behaviour through social media research – An empirical study of the United Airlines overbooking crisis," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 127(C), pages 192-205.
    20. Martín-Rojas, Rodrigo & Garrido-Moreno, Aurora & García-Morales, Víctor J., 2023. "Social media use, corporate entrepreneurship and organizational resilience: A recipe for SMEs success in a post-Covid scenario," Technological Forecasting and Social Change, Elsevier, vol. 190(C).
    21. Daas, Piet J.H. & Puts, Marco J.H., 2014. "Social media sentiment and consumer confidence," Statistics Paper Series 5, European Central Bank.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bcp:journl:v:8:y:2024:i:11:p:1039-1046. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Pawan Verma (email available below). General contact details of provider: https://rsisinternational.org/journals/ijriss/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.