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Purchasing behavior and calorie information at fast-food chains in New York City, 2007

Author

Listed:
  • Bassett, M.T.
  • Dumanovsky, T.
  • Huang, C.
  • Silver, L.D.
  • Young, C.
  • Nonas, C.
  • Matte, T.D.
  • Chideya, S.
  • Frieden, T.R.

Abstract

We surveyed 7318 customers from 275 randomly selected restaurants of 11 fast food chains. Participants purchased a mean of 827 calories, with 34% purchasing 1000 calories or more. Unlike other chains, Subway posted calorie information at point of purchase and its patrons more often reported seeing calorie infomation than patrons of other chains (32% vs 4%; P

Suggested Citation

  • Bassett, M.T. & Dumanovsky, T. & Huang, C. & Silver, L.D. & Young, C. & Nonas, C. & Matte, T.D. & Chideya, S. & Frieden, T.R., 2008. "Purchasing behavior and calorie information at fast-food chains in New York City, 2007," American Journal of Public Health, American Public Health Association, vol. 98(8), pages 1457-1459.
    • Handle: RePEc:aph:ajpbhl:10.2105/ajph.2008.135020_5
    DOI: 10.2105/AJPH.2008.135020
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    Citations

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    Cited by:

    1. Kelly Bedard & Peter J. Kuhn, 2013. "Making Nutritional Information Digestible: Effects of a Receipt-Based Intervention on Restaurant Purchases," NBER Working Papers 19654, National Bureau of Economic Research, Inc.
    2. Bryan Bollinger & Phillip Leslie & Alan Sorensen, 2011. "Calorie Posting in Chain Restaurants," American Economic Journal: Economic Policy, American Economic Association, vol. 3(1), pages 91-128, February.
    3. Jinkyung Choi, 2017. "The effectiveness of nutritional information on foodservice companies’ corporate social responsibility," Asia Pacific Business Review, Taylor & Francis Journals, vol. 23(1), pages 44-62, January.
    4. Li, Shuo & McCluskey, Jill J. & Mittelhammer, Ron C., 2012. "Effects of Healthier Choices on Kid's Menu: A Difference-in-Differences Analysis," Journal of Food Distribution Research, Food Distribution Research Society, vol. 43(3), November.
    5. Seenivasan, Satheesh & Thomas, Dominic, 2016. "Negative consequences of nutrition information disclosure on consumption behavior in quick-casual restaurants," Journal of Economic Psychology, Elsevier, vol. 55(C), pages 51-60.
    6. Besharat, Ali & Romero, Marisabel & Haws, Kelly, 2021. "Customizing calories: How rejecting (vs. selecting) ingredients leads to lower calorie estimation and unhealthier food choices," Journal of Retailing, Elsevier, vol. 97(3), pages 424-438.
    7. Sisnowski, Jana & Street, Jackie M. & Braunack-Mayer, Annette, 2016. "Targeting population nutrition through municipal health and food policy: Implications of New York City’s experiences in regulatory obesity prevention," Food Policy, Elsevier, vol. 58(C), pages 24-34.
    8. Partha Deb & Carmen Vargas, 2016. "Who Benefits from Calorie Labeling? An Analysis of its Effects on Body Mass," NBER Working Papers 21992, National Bureau of Economic Research, Inc.
    9. Loureiro, Maria L. & Rahmani, Djamal, 2013. "Calorie labeling and fast food choices in surveys and actual markets: some new behavioral results," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150622, Agricultural and Applied Economics Association.
    10. Shimokawa, Satoru, 2016. "Why can calorie posting be apparently ineffective? The roles of two conflicting learning effects," Food Policy, Elsevier, vol. 64(C), pages 107-120.
    11. Shimokawa, Satoru, 2013. "Two Asymmetric and Conflicting Learning Effects of Calorie Posting on Overeating: Laboratory Snack Choice Experiment," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 149687, Agricultural and Applied Economics Association.
    12. Bedard, Kelly & Kuhn, Peter, 2015. "Micro-marketing healthier choices: Effects of personalized ordering suggestions on restaurant purchases," Journal of Health Economics, Elsevier, vol. 39(C), pages 106-122.
    13. Loureiro, Maria L. & Rahmani, Djamel, 2016. "The incidence of calorie labeling on fast food choices: A comparison between stated preferences and actual choices," Economics & Human Biology, Elsevier, vol. 22(C), pages 82-93.
    14. Rachel Griffith & Martin O'Connell & Kate Smith, 2017. "The Importance of Product Reformulation Versus Consumer Choice in Improving Diet Quality," Economica, London School of Economics and Political Science, vol. 84(333), pages 34-53, January.

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