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The Impact of Enterprise Digital Transformation on Service Innovation Performance -- Taking the construction enterprises in the Yangtze River Delta as the research object

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  • Wang Cheng

    (Asia Metropolitan University, Malaysia.)

Abstract

Guided by the rapid development of digital economy and service economy, digital transformation has become a key strategy to enhance the service innovation performance of Chinese enterprises. Therefore, this research will base the digital transformation of construction enterprises on BIM technology, use BIM based digital transformation as the engine to promote the realization of service innovation of construction enterprises, and explore the impact relationship between BIM based digital transformation and service innovation performance. Based on the introduction of the above variables, this study has built a theoretical model of BIM-based digital transformation, business model and service innovation performance under the regulation of environmental dynamics. To test the theoretical model, this study takes the construction enterprises in the Yangtze River Delta region as the research object, takes the online and offline questionnaire surveys as the data collection method, takes the structural equation model and the potential regulatory structural equation model as the relationship test method, and uses three statistical software tools, SPSS21.0, AMOS17.0, and MPLUS7.4, to complete the model test. The research results show that, first, BIM-based digital transformation has a significant positive impact on service innovation performance; Second, the business model plays a 43.19% part in the mediating effect between BIM-based digital transformation and service innovation performance; Third, the impact of environmental dynamics on BIM-based digital transformation, service innovation performance and business model is significant in the second half of the relationship, but not in the first half.

Suggested Citation

  • Wang Cheng, 2022. "The Impact of Enterprise Digital Transformation on Service Innovation Performance -- Taking the construction enterprises in the Yangtze River Delta as the research object," International Journal of Science and Business, IJSAB International, vol. 14(1), pages 155-172.
    • Handle: RePEc:aif:journl:v:14:y:2022:i:1:p:155-172
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    1. Janssen, Sander & van Ittersum, Martin K., 2007. "Assessing farm innovations and responses to policies: A review of bio-economic farm models," Agricultural Systems, Elsevier, vol. 94(3), pages 622-636, June.
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