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Innovation In The Spanish Food And Drink Industry

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  • Martinez, Marian Garcia
  • Briz, Julian

Abstract

This article examines the innovative performance of the Spanish Food & Drink Industry (F&DI). Results highlight the 'evolutionary' rather than 'revolutionary' nature of innovation activities in the Spanish F&DI. However, the adoption of 'defensive/imitative' strategies by Spanish F&D manufacturers raises important questions given the current manufacturer-retailer relationship with an increasing emphasis on innovation by food retailers when accepting/rejecting new products. The paper stresses the importance of in-house technological capabilities in innovation performance with a higher probability for Spanish F&D firms to be 'truly' innovative the higher their technological autonomy level.

Suggested Citation

  • Martinez, Marian Garcia & Briz, Julian, 2000. "Innovation In The Spanish Food And Drink Industry," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 3(2), pages 1-22.
  • Handle: RePEc:ags:ifaamr:34285
    DOI: 10.22004/ag.econ.34285
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    References listed on IDEAS

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