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Product market competition and boundaries of the firm

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Author Info
Jean-Etienne de Bettignies

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Abstract

This paper studies the effects of product market competition on firm boundaries. In a duopoly setting, each retailer is associated with a manufacturer who must decide how to allocate property rights over a retail asset. Delegating property rights over the retail asset to an indepedent retailer (`disintegration') transfers incentives from the manufacturer to the retailer and has the benefit of increasing product quality and profits, owing to the retailer's superior efficiency. However, it also forces the manufacturer to forfeit part of the profits. Competition increases the net benefit from delegation and leads to more efficient, vertically disintegrated structures.

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File URL: http://economics.ca/cgi/xms?jab=v39n3/CJEv39n3p0948.pdf
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Publisher Info
Article provided by Canadian Economics Association in its journal Canadian Journal of Economics.

Volume (Year): 39 (2006)
Issue (Month): 3 (August)
Pages: 948-970
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Handle: RePEc:cje:issued:v:39:y:2006:i:3:p:948-970

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Related research
Keywords:

Find related papers by JEL classification:
L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure

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  1. Bayo, Alberto & Galdon-Sanchez, Jose E. & Gil, Ricard, 2009. "The determinants of changes in the organization of production: Evidence from Spanish plant-level data," IESE Research Papers D/783, IESE Business School. [Downloadable!]
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This page was last updated on 2009-10-28.

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