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Retailer corporate social responsibility and consumer citizenship behavior: The mediating roles of perceived consumer effectiveness and consumer trust

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Cited by:

  1. Hongsheng Zhang & Zhenfeng Cheng & Xin Chen, 2022. "How Destination Social Responsibility Affects Tourist Citizenship Behavior at Cultural Heritage Sites? Mediating Roles of Destination Reputation and Destination Identification," Sustainability, MDPI, vol. 14(11), pages 1-17, June.
  2. Jialing (Catherine) Lin & Zhimin Zhou & Fucheng Zheng & Xinru Jiang & Ninh Nguyen, 2023. "How do hotel star ratings affect the relationship between environmental CSR and green word‐of‐mouth?," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(5), pages 2651-2663, September.
  3. Utkarsh, & Gupta, Roopak Kumar, 2022. "Effects of confidence and social benefits on consumers’ extra-role and in-role behaviors: A social identity and social exchange perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
  4. Chakraborty, Debarun & Siddiqui, Mujahid & Siddiqui, Aaliyah & Paul, Justin & Dash, Ganesh & Mas, Francesca Dal, 2023. "Watching is valuable: Consumer views – Content consumption on OTT platforms," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).
  5. D. Louis & C. Lombart, 2024. "Impact of a corporate social responsibility message on consumers’ sustainable behaviours and purchase intentions," Post-Print hal-04386727, HAL.
  6. Dan-Cristian Dabija & Veronica Câmpian & Anna-Rebeka Pop & Raluca Bãbu?, 2022. "Generating loyalty towards fast fashion stores: a cross-generational approach based on store attributes and socio-environmental responsibility," Oeconomia Copernicana, Institute of Economic Research, vol. 13(3), pages 891-934, September.
  7. Le Bot, Corentin & Perrigot, Rozenn & Déjean, Frédérique & Oxibar, Bruno, 2022. "Corporate Social Responsibility in franchise chains: Specificities, insights from French franchise chains’ CSD, and avenues for future research," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
  8. Aminjonova, Gulrukhsor & Khasanova, Dilfuzakhon, 2024. "How Perceived CSR Drives Customer Value Co-Creation in E-Commerce: Examining the Moderating Effect of Gender and the Mediating Effect of Satisfaction," SocArXiv 69cdm, Center for Open Science.
  9. Van Tonder, E. & Fullerton, S. & De Beer, L.T. & Saunders, S.G., 2023. "Social and personal factors influencing green customer citizenship behaviours: The role of subjective norm, internal values and attitudes," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
  10. Kikyoung Park, 2024. "The Impact of Domestic Companies’ CSR Targets on Consumer Post-Purchase Responses: The Moderating Effects of Brand Reputation," SAGE Open, , vol. 14(4), pages 21582440241, November.
  11. Wang, Xing-Xin & He, Ai-Zhong, 2022. "The impact of retailers’ sustainable development on consumer advocacy: A chain mediation model investigation," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
  12. Kim, Yeonshin & Hur, Won-Moo & Lee, Luri, 2023. "Understanding customer participation in CSR activities: The impact of perceptions of CSR, affective commitment, brand equity, and corporate reputation," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
  13. Luger, Michaela & Hofer, Katharina Maria & Floh, Arne, 2022. "Support for corporate social responsibility among generation Y consumers in advanced versus emerging markets," International Business Review, Elsevier, vol. 31(2).
  14. Li, Zhaotong & Wu, Min & Teo, Chee-Chong & Yuen, Kum Fai, 2024. "An investigation of consumer switching intention on the use of automated courier station from a signaling perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
  15. Xiaojun Zhan & Na Lu & Weipeng Lin & Wenhao Luo & Xixia Zhang, 2025. "Can corporate social responsibility reduce customer mistreatment? A contingent dual‐process model," Business Ethics, the Environment & Responsibility, John Wiley & Sons, Ltd., vol. 34(4), pages 1225-1238, October.
  16. Egle Jakunskiene & Egle Kazlauskiene, 2022. "The Evaluation of Business Tools for Encouraging Social Responsibility in Older Consumers," Sustainability, MDPI, vol. 14(5), pages 1-23, March.
  17. Plotkina, Daria & Rabeson, Landisoa & Bambauer-Sachse, Silke, 2025. "The role of green brand image in explaining European consumers’ reactions to different types of sustainable packaging," Journal of Retailing and Consumer Services, Elsevier, vol. 84(C).
  18. Huiming Zhang & Lirong Li & Cheng Fan & Zixuan Hang & Haroon ur Rashid Khan, 2021. "How Does Corporate Party Committee Governance Affect Charitable Donations? Evidence from Heavy-Pollution Industries in China," Sustainability, MDPI, vol. 13(21), pages 1-14, November.
  19. Shih-Hao Wu & Stephen Chi-Tsun Huang & Ching-Yi Daphne Tsai & Yu-Xuan You, 2023. "Doing good for good: how does corporate social responsibility drive customer citizenship behavior? The mediation of engagement, trust, and identification," Service Business, Springer;Pan-Pacific Business Association, vol. 17(4), pages 937-962, December.
  20. Pejman Ebrahimi & Khadija Aya Hamza & Eva Gorgenyi-Hegyes & Hadi Zarea & Maria Fekete-Farkas, 2021. "Consumer Knowledge Sharing Behavior and Consumer Purchase Behavior: Evidence from E-Commerce and Online Retail in Hungary," Sustainability, MDPI, vol. 13(18), pages 1-20, September.
  21. Hongru Yan & Huaqi Chai, 2021. "Consumers’ Intentions towards Green Hotels in China: An Empirical Study Based on Extended Norm Activation Model," Sustainability, MDPI, vol. 13(4), pages 1-15, February.
  22. Joana Boesche Tomazelli & Simoni F. Rohden & Lélis Balestrin Espartel, 2024. "The effect of social proximity, attribution, and guilt on accepting dysfunctional customer behavior," Service Business, Springer;Pan-Pacific Business Association, vol. 18(1), pages 133-159, March.
  23. Khizar Hayat & Qingyu Zhang & Maria Jose Sousa, 2025. "From Attitude to Action: A Moderated Mediation Model for the Engagement of Green Attitude, Green Impulse Buying, and Consumer Citizenship Behavior," Business Strategy and the Environment, Wiley Blackwell, vol. 34(5), pages 5803-5827, July.
  24. Eveland, Vicki Blakney & Crutchfield, Tammy Neal & Tsang, Ronald C.W. & Sabol, Misty A., 2024. "Using PLS-SEM to test the relationship model of corporate social performance across the product/service continuum: When do shared values matter?," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  25. Shahzad Hassan & Norazah Mohd Suki, 2022. "Plea For Customer Citizenship Behaviour: Mediating Role Of Customer Engagement And Customer Perceived Stress," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 11(2), pages 9-19, June.
  26. Kumar, Prashant & Utkarsh,, 2023. "Effects of in-store information quality and store credibility on consumer engagement in green retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
  27. Raghavendra, Ananya Hadadi & Bala, Pradip Kumar & Mukherjee, Arindam, 2024. "Text mining analysis of retail and consumer service leaders' sustainability narratives: Are they actually true?," Journal of Retailing and Consumer Services, Elsevier, vol. 80(C).
  28. Joanna Sawicka & Elżbieta Marcinkowska, 2022. "The Effect of CSR Environmental Initiatives on Purchase Decisions—A Cross-Regional Study in Poland and Ukraine," Sustainability, MDPI, vol. 14(5), pages 1-18, February.
  29. Boman, Laura & Lefebvre, Sarah & Urumutta Hewage, Ganga S., 2023. "When push comes to shove: How coach versus student athlete misconduct affects event attendance intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 74(C).
  30. Nripendra Singh & Jongsik Yu & Antonio Ariza-Montes & Heesup Han, 2023. "Exploring the impact of functional, symbolic, and experiential image on approach behaviors among state-park tourists from India, Korea, and the USA," Humanities and Social Sciences Communications, Palgrave Macmillan, vol. 10(1), pages 1-14, December.
  31. Ahsan Siraj & Shilpa Taneja & Yongming Zhu & Hongbing Jiang & Sunil Luthra & Anil Kumar, 2022. "Hey, did you see that label? It's sustainable!: Understanding the role of sustainable labelling in shaping sustainable purchase behaviour for sustainable development," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 2820-2838, November.
  32. Hyuck Jin Lee, 2025. "Building Bridges Between ESG and Consumer Intentions: Unveiling the Trust Dynamics in Small and Medium Enterprises," Sustainable Development, John Wiley & Sons, Ltd., vol. 33(6), pages 9042-9054, December.
  33. Pang, Lidong & Zhu, Meng Nan & Yu, Haiyan, 2022. "Is green finance really a blessing for green technology and carbon efficiency?," Energy Economics, Elsevier, vol. 114(C).
  34. Hong Zhang & Lei Zhang, 2025. "Dual Social Responsibility: The Pathway Effects and Mechanisms of Benevolent and Malevolent Actions on Firm Performance," Business Ethics, the Environment & Responsibility, John Wiley & Sons, Ltd., vol. 34(4), pages 2056-2074, October.
  35. Elg, Ulf & Welinder, Axel, 2022. "Sustainabilty and retail marketing: Corporate, product and store perspectives," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
  36. Nick Lin-Hi & Xiaohan Gao-Urhahn & Torsten Biemann & Irmela F. Koch-Bayram, 2023. "Internal CSR and blue-collar workers’ attitudes and behaviors in China: a combination of a cross-sectional study and a field experiment," Asian Business & Management, Palgrave Macmillan, vol. 22(3), pages 1185-1213, July.
  37. Alfredo Flores-Hernández & Ana Olavarría-Jaraba & Guadalupe Valera-Blanes & Rosario Vázquez-Carrasco, 2020. "Sustainability and Branding in Retail: A Model of Chain of Effects," Sustainability, MDPI, vol. 12(14), pages 1-15, July.
  38. Althuizen, Niek & Sánchez Sánchez, Carlos Raúl & Osburg, Victoria-Sophie & Batt, Verena & Falter, Mareike, 2026. "Purpose and profit: Understanding consumer reactions to social enterprises in retail and services," Journal of Retailing and Consumer Services, Elsevier, vol. 88(C).
  39. Rongbin Yang & Santoso Wibowo, 2022. "User trust in artificial intelligence: A comprehensive conceptual framework," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(4), pages 2053-2077, December.
  40. Shuchi Gupta & Nishad Nawaz & Abhishek Tripathi & Saqib Muneer & Naveed Ahmad, 2021. "Using Social Media as a Medium for CSR Communication, to Induce Consumer–Brand Relationship in the Banking Sector of a Developing Economy," Sustainability, MDPI, vol. 13(7), pages 1-16, March.
  41. Yu, Weiping & Han, Xiaoyun & Ding, Lei & He, Mingli, 2021. "Organic food corporate image and customer co-developing behavior: The mediating role of consumer trust and purchase intention," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
  42. Sadiq, Mohd & Adil, Mohd & Paul, Justin, 2021. "An innovation resistance theory perspective on purchase of eco-friendly cosmetics," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
  43. Tong Jia & Shahid Iqbal & Arslan Ayub & Tehreem Fatima & Zeeshan Rasool, 2023. "Promoting Responsible Sustainable Consumer Behavior through Sustainability Marketing: The Boundary Effects of Corporate Social Responsibility and Brand Image," Sustainability, MDPI, vol. 15(7), pages 1-21, March.
  44. Zeng, Bing & Chotia, Varun & Ghosh, Vinit & Cheng, Jiyang, 2025. "Digital antecedents and mechanisms towards sustainable digital innovation ecosystems: examining the role of circular supply chain resilience," Technological Forecasting and Social Change, Elsevier, vol. 218(C).
  45. Abdelmoety, Ziad Hassan & Aboul-Dahab, Sameh & Agag, Gomaa, 2022. "A cross cultural investigation of retailers commitment to CSR and customer citizenship behaviour: The role of ethical standard and value relevance," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
  46. Mitrega, Maciej & Klézl, Vojtěch & Spáčil, Vojtěch, 2022. "Systematic review on customer citizenship behavior: Clarifying the domain and future research agenda," Journal of Business Research, Elsevier, vol. 140(C), pages 25-39.
  47. Mei Peng Low & Tat-Huei Cham & Yee-Shan Chang & Xin-Jean Lim, 2023. "Advancing on weighted PLS-SEM in examining the trust-based recommendation system in pioneering product promotion effectiveness," Quality & Quantity: International Journal of Methodology, Springer, vol. 57(4), pages 607-636, December.
  48. Efrain Boom-Cárcamo & Schneyder Molina-Romero & Cesar Galindo-Angulo & María Mar Restrepo, 2024. "Barriers and Strategies for Digital Marketing and Smart Delivery in Urban Courier Companies in Developing Countries," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(4), pages 19203-19232, December.
  49. Tan, Wenying & Lee, Eun-Ju, 2024. "Neuroimaging insights into breaches of consumer privacy: Unveiling implicit brain mechanisms," Journal of Business Research, Elsevier, vol. 182(C).
  50. Huang, Miaojia & Geng, Shuang & Yang, Wen & Law, Kris M.Y. & He, Yuqin, 2024. "Going beyond the role: How employees' perception of corporate social responsibility fuels proactive customer service performance," Journal of Retailing and Consumer Services, Elsevier, vol. 76(C).
  51. Hee-Kyung Koh & Regina Burnasheva & Yong Gu Suh, 2022. "Perceived ESG (Environmental, Social, Governance) and Consumers’ Responses: The Mediating Role of Brand Credibility, Brand Image, and Perceived Quality," Sustainability, MDPI, vol. 14(8), pages 1-15, April.
  52. Didier Louis & Cindy Lombart, 2024. "Impact of a corporate social responsibility message on consumers' sustainable behaviours and purchase intentions," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(1), pages 579-599, January.
  53. Guan, Dongxiao & Lei, Yunfei & Liu, Yu & Ma, Qinhai, 2024. "The effect of matching promotion type with purchase type on green consumption," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
  54. Kai Zhang & Yijie Wang & Weikun Zhang & Dongyuan Liu, 2025. "Corporate Social Responsibility and Supply Chain Efficiency: A Study on Chinese Enterprises," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 32(3), pages 3324-3341, May.
  55. Cao, Peng & Sial, Muhammad Safdar & Ã lvarez-Otero, Susana & Brugni, Talles Vianna & Comite, Ubaldo, 2024. "Eco-engagement: Tracing CSR communication's ripple effect on consumer hospitality loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  56. Saloua Bennaghmouch & Martine Deparis & Hanene Oueslati & Marie-Catherine Paquier & Gerald Cohen & Laurent Grimal & Hocine Sadok, 2021. "Franchise et RSE : impact social et environnemental de la franchise," Working Papers hal-03694438, HAL.
  57. Pangarkar, Aniruddha & Fleischman, Gary M. & Iacobucci, Dawn, 2022. "Enhancing frontline employee support during a product-harm crisis: Evidence and strategic managerial implications for firms," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
  58. Pilar Fernández‐Ferrín & Sandra Castro‐González & Belén Bande, 2021. "Corporate social responsibility, emotions, and consumer loyalty in the food retail context: Exploring the moderating effect of regional identity," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(2), pages 648-666, March.
  59. repec:osf:socarx:69cdm_v1 is not listed on IDEAS
  60. Jiyeon Kim & Wooyoung Yang, 2026. "ESG Performance Evolution in Retail: A Systematic Review and Meta‐Analysis," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 33(2), pages 2254-2279, March.
  61. Olga Untilov & Didier Louis & Florence Charton-Vachet & Cindy Lombart, 2025. "Grocery retailers’ CSR: the role of claim type," Post-Print hal-04920106, HAL.
  62. Dahrouj, Rasha & Itani, Omar S. & Hollebeek, Linda D. & Eslami, Hossein & Kassar, Abdul-Nasser, 2025. "Which corporate social responsibility (CSR) approach optimizes customer engagement behavior? The role of customer-brand identification, brand love, and social communication," Journal of Retailing and Consumer Services, Elsevier, vol. 84(C).
  63. Sumit Tripathi & Roma Trigunait & Dinesh Chandra Pandey, 2025. "A Behavioral and Environmental Framework for Sustainable Retail Forecasting and Decision-Making," Circular Economy and Sustainability, Springer, vol. 5(7), pages 5935-5963, December.
  64. Min, Jihye & Kim, Jiyoung & Yang, Kiseol, 2023. "CSR attributions and the moderating effect of perceived CSR fit on consumer trust, identification, and loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
  65. Yufan Jian & Irina Y. Yu & Morgan X. Yang & Kevin J. Zeng, 2020. "The Impacts of Fear and Uncertainty of COVID-19 on Environmental Concerns, Brand Trust, and Behavioral Intentions toward Green Hotels," Sustainability, MDPI, vol. 12(20), pages 1-14, October.
  66. Seong Ho Lee, 2021. "Effects of Retailers’ Corporate Social Responsibility on Retailer Equity and Consumer Usage Intention," Sustainability, MDPI, vol. 13(6), pages 1-9, March.
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