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Does social software increase labour productivity?

  • Sarbu, Miruna

Social software applications such as wikis, blogs or social networks are being increasingly applied in firms. These applications can be used for external communication as well as knowledge management enabling firms to access internal and external knowledge. Firms can optimize customer relationship management, marketing and market research as well as project management and product development resulting in potential productivity gains for the firms. This paper analyses the relationship between social software applications and labour productivity. Using firm-level data of 907 German manufacturing and service firms, this study examines whether these applications have a positive impact on labour productivity. The analysis is based on a Cobb-Douglas production function. The results reveal that social software has a negative impact on labour productivity. They stay robust for different specifications and alternative measures for social software.

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File URL: https://econstor.eu/bitstream/10419/76725/1/751314153.pdf
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Paper provided by ZEW - Zentrum für Europäische Wirtschaftsforschung / Center for European Economic Research in its series ZEW Discussion Papers with number 13-041.

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Date of creation: 2013
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Handle: RePEc:zbw:zewdip:13041
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  1. Bruno Crepon & Emmanuel Duguet & Jacques Mairesse, 1998. "Research, Innovation And Productivity: An Econometric Analysis At The Firm Level," Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 7(2), pages 115-158.
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  4. Bertschek, Irene & Meyer, Jenny, 2008. "Do Older Workers Lower IT-Enabled Productivity? Firm-Level Evidence from Germany," ZEW Discussion Papers 08-129, ZEW - Zentrum für Europäische Wirtschaftsforschung / Center for European Economic Research.
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  9. Crepon, B. & Duguet, E. & Mairesse, J., 1998. "Research Investment, Innovation and Productivity: An Econometric Analysis at the Firm Level," Papiers d'Economie Mathématique et Applications 98.15, Université Panthéon-Sorbonne (Paris 1).
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  11. Börsch-Supan, Axel & Düzgün, Ismail & Weiss, Matthias, 2005. "Altern und Produktivität: Zum Stand der Forschung," MEA discussion paper series 05073, Munich Center for the Economics of Aging (MEA) at the Max Planck Institute for Social Law and Social Policy.
  12. Irene Bertschek & Helmut Fryges & Ulrich Kaiser, 2006. "B2B or Not to Be: Does B2B E-Commerce Increase Labour Productivity?," International Journal of the Economics of Business, Taylor & Francis Journals, vol. 13(3), pages 387-405.
  13. Mirko Draca & Raffaella Sadun & John Van Reenen, 2006. "Productivity and ICT: a review of the evidence," LSE Research Online Documents on Economics 4561, London School of Economics and Political Science, LSE Library.
  14. Hempell, Thomas, 2003. "Do Computers Call for Training? Firm-level Evidence on Complementarities Between ICT and Human Capital Investments," ZEW Discussion Papers 03-20, ZEW - Zentrum für Europäische Wirtschaftsforschung / Center for European Economic Research.
  15. Bertschek, Irene & Meyer, Jenny, 2010. "IT is never too late for changes? Analysing the relationship between process innovation, IT and older workers," ZEW Discussion Papers 10-053, ZEW - Zentrum für Europäische Wirtschaftsforschung / Center for European Economic Research.
  16. Philippe Aghion & Peter Howitt, 2009. "The Economics of Growth," MIT Press Books, The MIT Press, edition 1, volume 1, number 9780262012638, December.
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