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Dire Straits v The Cure: Emphasising the Problem or the Solution in Charitable Fundraising for International Development

Author

Listed:
  • Jeremy Clark

    (University of Canterbury)

  • Arlene Garces-Ozanne

    (University of Otago)

  • Stephen Knowles

    (University of Otago)

Abstract

We conduct a laboratory experiment to test the effect on charitable donations to international development NGOs (INGOs) of emphasising current deprivation in a developing country, versus emphasising the potential good a donation can achieve. Using a double-blind dictator experiment with earned endowments, we find that varying the information/emphasis has no significant effect on total donations, or on the probability of donating. An emphasis on current deprivation does, however, significantly raise the variance of donations, so that conditional on donating, it significantly raises donations compared to emphasising potential gains from the charity’s work.

Suggested Citation

  • Jeremy Clark & Arlene Garces-Ozanne & Stephen Knowles, 2016. "Dire Straits v The Cure: Emphasising the Problem or the Solution in Charitable Fundraising for International Development," Working Papers 1608, University of Otago, Department of Economics, revised Oct 2016.
  • Handle: RePEc:otg:wpaper:1608
    as

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    File URL: http://www.otago.ac.nz/economics/otago623533.pdf
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    References listed on IDEAS

    as
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    6. David Fielding & Stephen Knowles, 2015. "Can you spare some change for charity? Experimental evidence on verbal cues and loose change effects in a Dictator Game," Experimental Economics, Springer;Economic Science Association, vol. 18(4), pages 718-730, December.
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    JEL classification:

    • C91 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Individual Behavior
    • D64 - Microeconomics - - Welfare Economics - - - Altruism; Philanthropy; Intergenerational Transfers

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