The Power of TV: Cable Television and Women's Status in India
Cable and satellite television have grown rapidly throughout the developing world. The availability of cable and satellite television exposes viewers to new information about the outside world, which may affect individual attitudes and behaviors. This paper explores the effect of the introduction of cable television on gender attitudes in rural India. Using a three-year individual-level panel dataset, we find that the introduction of cable television is associated with improvements in women's status. We find significant increases in reported autonomy, decreases in the reported acceptability of beating and decreases in reported son preference. We also find increases in female school enrollment and decreases in fertility (primarily via increased birth spacing). The effects are large, equivalent in some cases to about five years of education in the cross section, and move gender attitudes of individuals in rural areas much closer to those in urban areas. We argue that the results are not driven by pre-existing differential trends. These results have important policy implications, as India and other countries attempt to decrease bias against women.
|Date of creation:||Aug 2007|
|Date of revision:|
|Publication status:||published as Robert Jensen & Emily Oster, 2009. "The Power of TV: Cable Television and Women's Status in India," The Quarterly Journal of Economics, MIT Press, vol. 124(3), pages 1057-1094, August.|
|Contact details of provider:|| Postal: |
Web page: http://www.nber.org
More information through EDIRC
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Grossman, Michael, 1972. "On the Concept of Health Capital and the Demand for Health," Journal of Political Economy, University of Chicago Press, vol. 80(2), pages 223-55, March-Apr.
- Matthew A. Gentzkow & Jesse M. Shapiro, 2004.
"Media, Education, and anti-Americanism in the Muslim World,"
- Matthew A. Gentzkow & Jesse M. Shapiro, 2004. "Media, Education and Anti-Americanism in the Muslim World," Journal of Economic Perspectives, American Economic Association, vol. 18(3), pages 117-133, Summer.
- Filmer, Deon & Pritchett, Lant, 1998. "Estimating wealth effects without expenditure data - or tears : with an application to educational enrollments in states of India," Policy Research Working Paper Series 1994, The World Bank.
- Rosenzweig, Mark R & Schultz, T Paul, 1982. "Market Opportunities, Genetic Endowments, and Intrafamily Resource Distribution: Child Survival in Rural India," American Economic Review, American Economic Association, vol. 72(4), pages 803-15, September.
- Benjamin A. Olken, 2006.
"Do Television and Radio Destroy Social Capital? Evidence from Indonesian Villages,"
- Benjamin A. Olken, 2009. "Do Television and Radio Destroy Social Capital? Evidence from Indonesian Villages," American Economic Journal: Applied Economics, American Economic Association, vol. 1(4), pages 1-33, October.
- Benjamin A. Olken, 2006. "Do Television and Radio Destroy Social Capital? Evidence from Indonesian Villages," NBER Working Papers 12561, National Bureau of Economic Research, Inc.
- Nancy Qian, 2008.
"Missing Women and the Price of Tea in China: The Effect of Sex-Specific Earnings on Sex Imbalance,"
The Quarterly Journal of Economics,
MIT Press, vol. 123(3), pages 1251-1285, August.
- Qian, Nancy, 2006. "Missing Women and the Price of Tea in China: The Effect of Sex-Specific Earnings on Sex Imbalance," CEPR Discussion Papers 5986, C.E.P.R. Discussion Papers.
- Borooah, Vani, 2004.
"Gender Bias Among Children in India in their Diet and Immunisation Against Disease,"
19590, University Library of Munich, Germany.
- Borooah, Vani K., 2004. "Gender bias among children in India in their diet and immunisation against disease," Social Science & Medicine, Elsevier, vol. 58(9), pages 1719-1731, May.
- Lupin Rahman & Vijayendra Rao, 2004. "The Determinants of Gender Equity in India: Examining Dyson and Moore's Thesis with New Data," Population and Development Review, The Population Council, Inc., vol. 30(2), pages 239-268.
- Vinod Mishra & T. K. Roy & Robert D. Retherford, 2004. "Sex Differentials in Childhood Feeding, Health Care, and Nutritional Status in India," Population and Development Review, The Population Council, Inc., vol. 30(2), pages 269-295.
- Paula Griffiths & Zoë Matthews & Andrew Hinde, 2000. "Understanding the sex ratio in India: A simulation approach," Demography, Springer, vol. 37(4), pages 477-488, November.
- Stefano DellaVigna & Ethan Kaplan, 2006.
"The Fox News Effect: Media Bias and Voting,"
NBER Working Papers
12169, National Bureau of Economic Research, Inc.
- Rohini Pande, 2003. "Selective gender differences in childhood nutrition and immunization in rural India: The role of siblings," Demography, Springer, vol. 40(3), pages 395-418, August.
This item is featured on the following reading lists or Wikipedia pages:
- The Power of TV: Cable Television and Women's Status in India (QJE 2009) in ReplicationWiki
When requesting a correction, please mention this item's handle: RePEc:nbr:nberwo:13305. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ()
If references are entirely missing, you can add them using this form.