Sustainability Requirements Dynamics in New Product Development
The purpose of a product is to satisfy the needs of the people that are going to acquire it. In order to do so, it has to incorporate characteristics and features that fulfill a series of requirements set by users' expectations and external conditions. In this essay, we are focusing on the design process of a new product and examine up to what extent should sustainability considerations as defined from the triple bottom line should be incorporated and when. Results indicate that the most important factors are the reaction of the customers to the sustainability performance of the product and its price. Attention needs to be paid though, as early incorpo- ration can provide either a competitive advantage or considerably hurt profitability. Finally, we discuss effective policies that could induce a permanent shift towards more sustainable operations.
|Date of creation:||2012|
|Date of revision:|
|Contact details of provider:|| Postal: Campus del Riu Sec, 12071 Castellón|
Phone: (34) 964728590-92
Fax: (34) 964728591
Web page: http://www.doctreballeco.uji.es/
More information through EDIRC
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Barlas, Yaman, 1989. "Multiple tests for validation of system dynamics type of simulation models," European Journal of Operational Research, Elsevier, vol. 42(1), pages 59-87, September.
- Levinthal, Daniel & March, James G., 1981. "A model of adaptive organizational search," Journal of Economic Behavior & Organization, Elsevier, vol. 2(4), pages 307-333, December.
- VAN WOENSEL, Tom & CRETEN, Ruth & VANDAELE, Nico J., . "Managing the environmental externalities of traffic logistics: The issue of emissions," Working Papers 2000022, University of Antwerp, Faculty of Applied Economics.
When requesting a correction, please mention this item's handle: RePEc:jau:wpaper:2012/19. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (María Aurora Garcia Gallego)
If references are entirely missing, you can add them using this form.