Competition for Viewers and Advertisers in a TV Oligopoly
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- Hans Jarle Kind & Tore Nilssen & Lars Sørgard, 2007. "Competition for Viewers and Advertisers in a TV Oligopoly," Journal of Media Economics, Taylor & Francis Journals, vol. 20(3), pages 211-233.
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More about this item
Keywordstelevision industry; advertising;
NEP fieldsThis paper has been announced in the following NEP Reports:
- NEP-ALL-2007-01-02 (All new papers)
- NEP-COM-2007-01-02 (Industrial Competition)
- NEP-CSE-2007-01-02 (Economics of Strategic Management)
- NEP-CUL-2007-01-02 (Cultural Economics)
- NEP-IND-2007-01-02 (Industrial Organization)
- NEP-MIC-2007-01-02 (Microeconomics)
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