IDEAS home Printed from https://ideas.repec.org/p/arx/papers/2506.05225.html
   My bibliography  Save this paper

Enhancing the Merger Simulation Toolkit with ML/AI

Author

Listed:
  • Harold D. Chiang
  • Jack Collison
  • Lorenzo Magnolfi
  • Christopher Sullivan

Abstract

This paper develops a flexible approach to predict the price effects of horizontal mergers using ML/AI methods. While standard merger simulation techniques rely on restrictive assumptions about firm conduct, we propose a data-driven framework that relaxes these constraints when rich market data are available. We develop and identify a flexible nonparametric model of supply that nests a broad range of conduct models and cost functions. To overcome the curse of dimensionality, we adapt the Variational Method of Moments (VMM) (Bennett and Kallus, 2023) to estimate the model, allowing for various forms of strategic interaction. Monte Carlo simulations show that our method significantly outperforms an array of misspecified models and rivals the performance of the true model, both in predictive performance and counterfactual merger simulations. As a way to interpret the economics of the estimated function, we simulate pass-through and reveal that the model learns markup and cost functions that imply approximately correct pass-through behavior. Applied to the American Airlines-US Airways merger, our method produces more accurate post-merger price predictions than traditional approaches. The results demonstrate the potential for machine learning techniques to enhance merger analysis while maintaining economic structure.

Suggested Citation

  • Harold D. Chiang & Jack Collison & Lorenzo Magnolfi & Christopher Sullivan, 2025. "Enhancing the Merger Simulation Toolkit with ML/AI," Papers 2506.05225, arXiv.org.
  • Handle: RePEc:arx:papers:2506.05225
    as

    Download full text from publisher

    File URL: http://arxiv.org/pdf/2506.05225
    File Function: Latest version
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. José Azar & Martin C. Schmalz & Isabel Tecu, 2018. "Anticompetitive Effects of Common Ownership," Journal of Finance, American Finance Association, vol. 73(4), pages 1513-1565, August.
    2. Tetsuya Kaji & Elena Manresa & Guillaume Pouliot, 2023. "An Adversarial Approach to Structural Estimation," Econometrica, Econometric Society, vol. 91(6), pages 2041-2063, November.
    3. Christian Bontemps & Cristina Gualdani & Kevin Remmy, 2023. "Price Competition and Endogenous Product Choice in Networks: Evidence From the US Airline Industry," CRC TR 224 Discussion Paper Series crctr224_2023_400, University of Bonn and University of Mannheim, Germany.
    4. Werden, Gregory J & Froeb, Luke M, 1994. "The Effects of Mergers in Differentiated Products Industries: Logit Demand and Merger Policy," The Journal of Law, Economics, and Organization, Oxford University Press, vol. 10(2), pages 407-426, October.
    5. Porter, Robert H., 2020. "Mergers and coordinated effects," International Journal of Industrial Organization, Elsevier, vol. 73(C).
    6. Orley C. Ashenfelter & Daniel S. Hosken & Matthew C. Weinberg, 2013. "The Price Effects of a Large Merger of Manufacturers: A Case Study of Maytag-Whirlpool," American Economic Journal: Economic Policy, American Economic Association, vol. 5(1), pages 239-261, February.
    7. Jerry Hausman & Gregory Leonard & J. Douglas Zona, 1994. "Competitive Analysis with Differentiated Products," Annals of Economics and Statistics, GENES, issue 34, pages 143-157.
    8. repec:adr:anecst:y:1994:i:34:p:06 is not listed on IDEAS
    9. Gaurab Aryal & Charles Murry & Jonathan W Williams, 2024. "Price Discrimination in International Airline Markets," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 91(2), pages 641-689.
    10. Federico Ciliberto & Charles Murry & Elie Tamer, 2021. "Market Structure and Competition in Airline Markets," Journal of Political Economy, University of Chicago Press, vol. 129(11), pages 2995-3038.
    11. Ali Hortaçsu & Olivia R Natan & Hayden Parsley & Timothy Schwieg & Kevin R Williams, 2024. "Organizational Structure and Pricing: Evidence from a Large U.S. Airline★," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 139(2), pages 1149-1199.
    12. Christian Bontemps & Cristina Gualdani & Kevin Remmy, 2023. "Price Competition and Endogenous Product Choice in Networks: Evidence from the US Airline Industry," Post-Print hal-04709707, HAL.
    13. Steven T. Berry & Philip A. Haile, 2014. "Identification in Differentiated Products Markets Using Market Level Data," Econometrica, Econometric Society, vol. 82, pages 1749-1797, September.
    14. Aviv Nevo, 2000. "Mergers with Differentiated Products: The Case of the Ready-to-Eat Cereal Industry," RAND Journal of Economics, The RAND Corporation, vol. 31(3), pages 395-421, Autumn.
    15. Hong, Han & Mahajan, Aprajit & Nekipelov, Denis, 2015. "Extremum estimation and numerical derivatives," Journal of Econometrics, Elsevier, vol. 188(1), pages 250-263.
    16. Kevin R. Williams, 2022. "The Welfare Effects of Dynamic Pricing: Evidence From Airline Markets," Econometrica, Econometric Society, vol. 90(2), pages 831-858, March.
    17. Giovanni Compiani, 2022. "Market counterfactuals and the specification of multiproduct demand: A nonparametric approach," Quantitative Economics, Econometric Society, vol. 13(2), pages 545-591, May.
    18. Chen, Xiaohong, 2007. "Large Sample Sieve Estimation of Semi-Nonparametric Models," Handbook of Econometrics, in: J.J. Heckman & E.E. Leamer (ed.), Handbook of Econometrics, edition 1, volume 6, chapter 76, Elsevier.
    19. Zhe Yuan & Panle Jia Barwick, 2024. "Network Competition in the Airline Industry: An Empirical Framework," NBER Working Papers 32893, National Bureau of Economic Research, Inc.
    20. Federico Ciliberto & Jonathan W. Williams, 2014. "Does multimarket contact facilitate tacit collusion? Inference on conduct parameters in the airline industry," RAND Journal of Economics, RAND Corporation, vol. 45(4), pages 764-791, December.
    21. Aniko …ry & Ali Horta su & Kevin Williams, 2022. "Dynamic Price Competition: Theory and Evidence from Airline Markets," Cowles Foundation Discussion Papers 2341, Cowles Foundation for Research in Economics, Yale University.
    22. Nathan H. Miller & Matthew C. Weinberg, 2017. "Understanding the Price Effects of the MillerCoors Joint Venture," Econometrica, Econometric Society, vol. 85(6), pages 1763-1791, November.
    23. , 2023. "Price Competition and Endogenous Product Choice in Networks: Evidence from the US airline Industry," Working Papers 950, Queen Mary University of London, School of Economics and Finance.
    24. Berry, Steven T, 1992. "Estimation of a Model of Entry in the Airline Industry," Econometrica, Econometric Society, vol. 60(4), pages 889-917, July.
    25. Andrew Bennett & Nathan Kallus, 2020. "The Variational Method of Moments," Papers 2012.09422, arXiv.org, revised Mar 2023.
    26. Berry, Steven & Pakes, Ariel, 1993. "Some Applications and Limitations of Recent Advances in Empirical Industrial Organization: Merger Analysis," American Economic Review, American Economic Association, vol. 83(2), pages 247-252, May.
    27. Carrasco, Marine & Florens, Jean-Pierre & Renault, Eric, 2007. "Linear Inverse Problems in Structural Econometrics Estimation Based on Spectral Decomposition and Regularization," Handbook of Econometrics, in: J.J. Heckman & E.E. Leamer (ed.), Handbook of Econometrics, edition 1, volume 6, chapter 77, Elsevier.
    28. Chen, Jiafeng & Chen, Xiaohong & Tamer, Elie, 2023. "Efficient estimation of average derivatives in NPIV models: Simulation comparisons of neural network estimators," Journal of Econometrics, Elsevier, vol. 235(2), pages 1848-1875.
    29. Sophia Li & Joe Mazur & Yongjoon Park & James Roberts & Andrew Sweeting & Jun Zhang, 2022. "Repositioning and market power after airline mergers," RAND Journal of Economics, RAND Corporation, vol. 53(1), pages 166-199, March.
    30. Steven Berry & Panle Jia, 2010. "Tracing the Woes: An Empirical Analysis of the Airline Industry," American Economic Journal: Microeconomics, American Economic Association, vol. 2(3), pages 1-43, August.
    31. Nathan H. Miller & Gloria Sheu, 2021. "Quantitative Methods for Evaluating the Unilateral Effects of Mergers," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 58(1), pages 143-177, February.
    32. Jose M. Betancourt & Ali Hortaçsu & Aniko Oery & Kevin R. Williams, 2022. "Dynamic Price Competition: Theory and Evidence from Airline Markets," NBER Working Papers 30347, National Bureau of Economic Research, Inc.
    33. Zhang Rui & Imaizumi Masaaki & Schölkopf Bernhard & Muandet Krikamol, 2023. "Instrumental variable regression via kernel maximum moment loss," Journal of Causal Inference, De Gruyter, vol. 11(1), pages 1-42, January.
    34. Peters, Craig, 2006. "Evaluating the Performance of Merger Simulation: Evidence from the U.S. Airline Industry," Journal of Law and Economics, University of Chicago Press, vol. 49(2), pages 627-649, October.
    35. Adam Dearing & Lorenzo Magnolfi & Daniel Quint & Christopher J. Sullivan & Sarah B. Waldfogel, 2024. "Learning Firm Conduct: Pass-Through as a Foundation for Instrument Relevance," NBER Working Papers 32863, National Bureau of Economic Research, Inc.
    36. Steven T. Berry, 1994. "Estimating Discrete-Choice Models of Product Differentiation," RAND Journal of Economics, The RAND Corporation, vol. 25(2), pages 242-262, Summer.
    37. Christopher Conlon & Jeff Gortmaker, 2020. "Best practices for differentiated products demand estimation with PyBLP," RAND Journal of Economics, RAND Corporation, vol. 51(4), pages 1108-1161, December.
    38. Greg Lewis & Vasilis Syrgkanis, 2018. "Adversarial Generalized Method of Moments," Papers 1803.07164, arXiv.org, revised Apr 2018.
    39. W. Ross Morrow & Steven J. Skerlos, 2011. "Fixed-Point Approaches to Computing Bertrand-Nash Equilibrium Prices Under Mixed-Logit Demand," Operations Research, INFORMS, vol. 59(2), pages 328-345, April.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. , 2023. "Price Competition and Endogenous Product Choice in Networks: Evidence from the US airline Industry," Working Papers 950, Queen Mary University of London, School of Economics and Finance.
    2. Mansley, Ryan & Miller, Nathan H. & Sheu, Gloria & Weinberg, Matthew C., 2023. "A price leadership model for merger analysis," International Journal of Industrial Organization, Elsevier, vol. 89(C).
    3. Victor Aguirregabiria & Margaret Slade, 2017. "Empirical models of firms and industries," Canadian Journal of Economics, Canadian Economics Association, vol. 50(5), pages 1445-1488, December.
    4. Gaurab Aryal & Anirban Chattopadhyaya & Federico Ciliberto, 2025. "Bridging Retrospective and Prospective Merger Analyses: The Case of US Airline Mergers," Papers 2503.15785, arXiv.org, revised Apr 2025.
    5. Bontemps, Christian & Remmy, Kevin & Wei, Jiangyu, 2021. "Ex-post evaluation of the American Airlines-US Airways merger: a structural approach," TSE Working Papers 21-1258, Toulouse School of Economics (TSE).
    6. Douglas C. Turner, 2022. "Access pricing regulation in the U.S. domestic aviation industry," Journal of Regulatory Economics, Springer, vol. 62(1), pages 24-46, December.
    7. Ciliberto, Federico & Watkins, Eddie & Williams, Jonathan W., 2019. "Collusive pricing patterns in the US airline industry," International Journal of Industrial Organization, Elsevier, vol. 62(C), pages 136-157.
    8. Christopher Conlon & Julie Holland Mortimer, 2021. "Empirical properties of diversion ratios," RAND Journal of Economics, RAND Corporation, vol. 52(4), pages 693-726, December.
    9. Ali Hortacsu & Olivia R. Natan & Hayden Parsley & Timothy Schwieg & Kevin R. Williams, 2021. "Organizational Structure and Pricing: Evidence from a Large U.S. Airline," Cowles Foundation Discussion Papers 2312R3, Cowles Foundation for Research in Economics, Yale University, revised Jan 2023.
    10. Steven T. Berry & Philip A. Haile, 2021. "Foundations of Demand Estimation," Cowles Foundation Discussion Papers 2301, Cowles Foundation for Research in Economics, Yale University.
    11. Philip G. Gayle, 2013. "On the Efficiency of Codeshare Contracts between Airlines: Is Double Marginalization Eliminated?," American Economic Journal: Microeconomics, American Economic Association, vol. 5(4), pages 244-273, November.
    12. Steven T. Berry & Philip A. Haile, 2024. "Nonparametric Identification of Differentiated Products Demand Using Micro Data," Econometrica, Econometric Society, vol. 92(4), pages 1135-1162, July.
    13. Wang, Ao, 2023. "Sieve BLP: A semi-nonparametric model of demand for differentiated products," Journal of Econometrics, Elsevier, vol. 235(2), pages 325-351.
    14. Javier D. Donna & Pedro Pereira, 2024. "Structural Presumptions for Non-horizontal Mergers in the 2023 Merger Guidelines: A Primer and a Path Forward," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 65(1), pages 303-345, August.
    15. Gayle, Philip G. & Faheem, Adeel, 2024. "Post and hold regulation and competitive conduct: Evidence from the U.S. beer industry," International Journal of Industrial Organization, Elsevier, vol. 97(C).
    16. Ciliberto, Federico & Williams, Jonathan, 2010. "Does Multimarket Contact Facilitate Tacit Collusion? Inference on Conjectural Parameters in the Airline Industry," MPRA Paper 24888, University Library of Munich, Germany.
    17. Yanhao Wei, 2018. "Airline networks, traffic densities, and value of links," Quantitative Marketing and Economics (QME), Springer, vol. 16(3), pages 341-370, September.
    18. Martin S. Gaynor & Samuel A. Kleiner & William B. Vogt, 2013. "A Structural Approach to Market Definition With an Application to the Hospital Industry," Journal of Industrial Economics, Wiley Blackwell, vol. 61(2), pages 243-289, June.
    19. Oliver Budzinski & Isabel Ruhmer, 2010. "Merger Simulation In Competition Policy: A Survey," Journal of Competition Law and Economics, Oxford University Press, vol. 6(2), pages 277-319.
    20. Jerome Foncel & Marc Ivaldi & Jrisy Motis, 2008. "An Econometric Workbench for Comparing the Substantive and Dominance Tests in Horizontal Merger Analysis," Working Papers 0833, University of Crete, Department of Economics.

    More about this item

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:arx:papers:2506.05225. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: arXiv administrators (email available below). General contact details of provider: http://arxiv.org/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.