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Ciprian Marcel Pop

Personal Details

First Name:Ciprian
Middle Name:Marcel
Last Name:Pop
Suffix:
RePEc Short-ID:ppo285

Affiliation

Facultatea de Ştiinţe Economice şi Gestiunea Afacerilor
Universitatea Babeş-Bolyai

Cluj-Napoca, Romania
http://econ.ubbcluj.ro/
RePEc:edi:feubbro (more details at EDIRC)

Research output

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Jump to: Articles

Articles

  1. Ciprian-Marcel POP & Delia RUS CIUREA, 2009. "Brand management in the context of implementing the "community trademark" concept," Management & Marketing, Economic Publishing House, vol. 4(1), Spring.
  2. Pop Ciprian-Marcel & Radomir Lacramioara & Maniu Andreea Ioana & Zaharie Monica Maria, 2009. "Neuromarketing – Getting Inside The Customer’S Mind," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 804-807, May.

Citations

Many of the citations below have been collected in an experimental project, CitEc, where a more detailed citation analysis can be found. These are citations from works listed in RePEc that could be analyzed mechanically. So far, only a minority of all works could be analyzed. See under "Corrections" how you can help improve the citation analysis.

Articles

  1. Ciprian-Marcel POP & Delia RUS CIUREA, 2009. "Brand management in the context of implementing the "community trademark" concept," Management & Marketing, Economic Publishing House, vol. 4(1), Spring.

    Cited by:

    1. Vlad I. Rosca & Cristina Veronica Partenie, 2018. "A theoretical overview on understanding customer-based brand equity," Journal of Community Positive Practices, Catalactica NGO, issue 4, pages 19-28.

  2. Pop Ciprian-Marcel & Radomir Lacramioara & Maniu Andreea Ioana & Zaharie Monica Maria, 2009. "Neuromarketing – Getting Inside The Customer’S Mind," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 4(1), pages 804-807, May.

    Cited by:

    1. Nicolae Al. Pop & Dan-Cristian Dabija & Ana Maria Iorga, 2014. "Ethical Responsibility of Neuromarketing Companies in Harnessing the Market Research – a Global Exploratory Approach," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 16(35), pages 1-26, February.

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