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Top heavy? Governance issues and policy decisions for the fair trade movement

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  • Anne Tallontire

    (University of Leeds, Leeds, UK)

Abstract

With the advent of mainstreaming, several different business models operate within the fair trade system. These differences are discussed in terms of how the value chain is governed, suggesting the need for a more nuanced understanding of fair trade in the mainstream. Institutional governance, that is, the structures and standards of fair trade, is also discussed. It is argued that if fair trade is to be more than just another consumer standard, it needs to address both value chain and institutional governance. Policy implications, especially with respect to fair trade institutions, particularly Fairtrade Labelling Organisations International, are set out. Copyright © 2009 John Wiley & Sons, Ltd.

Suggested Citation

  • Anne Tallontire, 2009. "Top heavy? Governance issues and policy decisions for the fair trade movement," Journal of International Development, John Wiley & Sons, Ltd., vol. 21(7), pages 1004-1014.
    • Handle: RePEc:wly:jintdv:v:21:y:2009:i:7:p:1004-1014
    DOI: 10.1002/jid.1636
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    References listed on IDEAS

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    1. Peter Edward & Anne Tallontire, 2009. "Business and development-Towards re-politicisation," Journal of International Development, John Wiley & Sons, Ltd., vol. 21(6), pages 819-833.
    2. Sally Smith & Stephanie Barrientos, 2005. "Fair trade and ethical trade: are there moves towards convergence?," Sustainable Development, John Wiley & Sons, Ltd., vol. 13(3), pages 190-198.
    3. Bob Doherty & Sophi Tranchell, 2005. "New thinking in international trade? A case study of The Day Chocolate Company," Sustainable Development, John Wiley & Sons, Ltd., vol. 13(3), pages 166-176.
    4. William Low & Eileen Davenport, 2005. "Postcards from the edge: maintaining the 'alternative' character of fair trade," Sustainable Development, John Wiley & Sons, Ltd., vol. 13(3), pages 143-153.
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    Cited by:

    1. Chris Mason & Bob Doherty, 2016. "A Fair Trade-off? Paradoxes in the Governance of Fair-trade Social Enterprises," Journal of Business Ethics, Springer, vol. 136(3), pages 451-469, July.
    2. Darryl Reed & Bob Thomson & Ian Hussey & Jean-Frédéric LeMay, 2010. "Developing a Normatively Grounded Research Agenda for Fair Trade: Examining the Case of Canada," Journal of Business Ethics, Springer, vol. 92(2), pages 151-179, April.
    3. Shannon Sutton, 2012. "Add Producers and Stir? (Re) politicizing Fairtrade participation," Working Papers 38, Queen Mary, University of London, School of Business and Management, Centre for Globalisation Research.
    4. Balzarova, Michaela & Dyer, Celia & Falta, Michael, 2022. "Perceptions of blockchain readiness for fairtrade programmes," Technological Forecasting and Social Change, Elsevier, vol. 185(C).
    5. Childs, John, 2014. "A new means of governing artisanal and small-scale mining? Fairtrade gold and development in Tanzania," Resources Policy, Elsevier, vol. 40(C), pages 128-136.
    6. Vermeulen, W.J.V. & Kok, M.T.J., 2012. "Government interventions in sustainable supply chain governance: Experience in Dutch front-running cases," Ecological Economics, Elsevier, vol. 83(C), pages 183-196.

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