Exploring scenario planning through controlled experimentation: Commentary on Derbyshire et al. (2022)
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DOI: 10.1002/ffo2.153
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References listed on IDEAS
- Congiu, Luca & Moscati, Ivan, 2022. "A review of nudges: definitions, justifications, effectiveness," LSE Research Online Documents on Economics 115134, London School of Economics and Political Science, LSE Library.
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- Luca Congiu & Ivan Moscati, 2022. "A review of nudges: Definitions, justifications, effectiveness," Journal of Economic Surveys, Wiley Blackwell, vol. 36(1), pages 188-213, February.
- Ghemawat, Pankaj, 2016. "Evolving Ideas about Business Strategy," Business History Review, Cambridge University Press, vol. 90(4), pages 727-749, January.
- Deighton, John & Romer, Daniel & McQueen, Josh, 1989. "Using Drama to Persuade," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 16(3), pages 335-343, December.
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