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Knowledge strategies aiming to improve the intellectual capital of universities

Author

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  • Bejinaru Ruxandra

    (Academy of Romanian Scientists, Bucharest, Romania, The University “Stefan cel Mare” of Suceava, Romania)

Abstract

The purpose of this paper is to present a new construct of the intellectual capital structure, based on the multifield theory of knowledge and the concept of nonlinear integrators and to identify the knowledge strategies to enhance the intellectual capital of universities. The paper presents a new approach, based on metaphorical thinking and thermodynamics logic in structuring the intellectual capital, based on the multifield theory of knowledge into its basic building blocks. Considering the two levels of intellectual capital, the paper presents the main knowledge strategies to enhance the university intellectual capital. The basic building blocks of the intellectual capital are: rational, emotional, and spiritual intellectual capital. Each building block is based on the corresponding field of knowledge. There are two significant levels of intellectual capital: potential and operational. Analyzing the university intellectual capital by using this new approach is much more realistic than in the previous approaches. The new approach is based on a thermodynamics paradigm, which means we need to develop new ways of thinking, evaluating, and enhancing the intellectual capital. The paper presents an original approach, based on metaphorical thinking, by considering basic ideas from the energy realm and thermodynamics theory. Also, the paper presents a matrix of possible knowledge strategies to increase the intellectual capital of universities.

Suggested Citation

  • Bejinaru Ruxandra, 2017. "Knowledge strategies aiming to improve the intellectual capital of universities," Management & Marketing, Sciendo, vol. 12(3), pages 500-523, September.
    • Handle: RePEc:vrs:manmar:v:12:y:2017:i:3:p:500-523:n:10
    DOI: 10.1515/mmcks-2017-0030
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    References listed on IDEAS

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    1. Ruxandra BEJINARU, 2017. "Dynamic Capabilities of Universities in the Knowledge Economy," Management Dynamics in the Knowledge Economy, College of Management, National University of Political Studies and Public Administration, vol. 5(4), pages 577-595, December.
    2. Ruxandra Bejinaru & Cristian Valentin Hapenciuc & Iulian Condratov & Pavel Stanciu, 2018. "The University Role in Developing the Human Capital for a Sustainable Bioeconomy," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 20(49), pages 583-583, August.
    3. Hadad Shahrazad, 2018. "The geographic distribution of Knowledge Economy (KE) within the European Union (EU)," Management & Marketing, Sciendo, vol. 13(3), pages 1089-1107, September.
    4. Tünde Zita Kovács & Beáta Bittner & László Huzsvai & András Nábrádi, 2022. "Convergence and the Matthew Effect in the European Union Based on the DESI Index," Mathematics, MDPI, vol. 10(4), pages 1-23, February.
    5. Zhenyang Zhang & Xinyuan Wang & Dongphil Chun, 2021. "The U-Shaped Relationship between Intellectual Capital and Technological Innovation: A Perspective on Enterprise Ownership and the Moderating Effect of CSR," Sustainability, MDPI, vol. 13(22), pages 1-20, November.
    6. Neamţu Daniela Mihaela & Hapenciuc Cristian-Valentin & Bejinaru Ruxandra, 2019. "The Impact of Digitalization on Business Sector Development in the Knowledge Economy," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 13(1), pages 479-491, May.
    7. Bratianu Constantin, 2018. "A critical analysis of intellectual capital research in universities," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 12(1), pages 151-160, May.
    8. Băeşu Camelia & Bejinaru Ruxandra, 2020. "Knowledge management strategies for leadership in the digital business environment," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 646-656, July.
    9. repec:aud:audfin:v:20:y:2018:i:49:p:583 is not listed on IDEAS
    10. Neamţu Daniela Mihaela & Bejinaru Ruxandra & Hapenciuc Cristian Valentin, 2020. "Challenges and opportunities for creative-innovative clusters partnerships," Proceedings of the International Conference on Business Excellence, Sciendo, vol. 14(1), pages 1057-1070, July.
    11. Brătianu Constantin, 2018. "A holistic view of the organizational knowledge dynamics," HOLISTICA – Journal of Business and Public Administration, Sciendo, vol. 9(2), pages 7-22, August.
    12. Mihaela Curea & Marilena Mironiuc & Maria Carmen Huian, 2022. "Intangibles, Firm Performance, and CEO Characteristics: Spotlight on the EU Electricity and Gas Industry," Sustainability, MDPI, vol. 14(15), pages 1-17, July.
    13. Bejinaru Ruxandra, 2018. "Assessing students’ entrepreneurial skills needed in the Knowledge Economy," Management & Marketing, Sciendo, vol. 13(3), pages 1119-1132, September.

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