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‘Catholic Coachella’, ‘Papal Rock Concert’? Case Study of the World Youth Day in Cracow as an Example of a Successful Religious Project

Author

Listed:
  • Bogacz-Wojtanowska Ewa

    (Jagiellonian University, Cracow, Poland)

  • Góral Anna

    (Jagiellonian University, Cracow, Poland)

  • Jałocha Beata

    (Jagiellonian University, Cracow, Poland)

Abstract

Objective: The World Youth Day (the WYD) with about 3 million Catholics from all over the world participating directly in a single place and time is one of the biggest and most spectacular projects organized on regular basis by the Catholic Church since more than 30 years ago. From the perspective of management sciences, we presented the WYD as an example of a very large organisational event which requires the people who execute it to display managerial skills adequate for managing megaevents. The research problem that we pondered concerns what made the WYD, as a particular type of project – a large-scale religious event - successful.

Suggested Citation

  • Bogacz-Wojtanowska Ewa & Góral Anna & Jałocha Beata, 2019. "‘Catholic Coachella’, ‘Papal Rock Concert’? Case Study of the World Youth Day in Cracow as an Example of a Successful Religious Project," Journal of Intercultural Management, Sciendo, vol. 11(2), pages 47-71, June.
    • Handle: RePEc:vrs:joinma:v:11:y:2019:i:2:p:47-71:n:3
    DOI: 10.2478/joim-2019-0009
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    References listed on IDEAS

    as
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    3. Allison Stewart & Steve Rayner, 2016. "Planning mega-event legacies: uncomfortable knowledge for host cities," Planning Perspectives, Taylor & Francis Journals, vol. 31(2), pages 157-179, April.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    project management; megaproject; megaevent; project in catholic church;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other

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