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CSR Within Large Retailers International Supply Chains

Author

Listed:
  • Fabio Musso

    () (University of Urbino - 'Carlo Bo')

  • Mario Risso

    () (University of Rome - 'Tor Vergata')

Abstract

CSR has become important in terms of consumers' perceptions, so it has become important for all consumer-oriented firms. Companies have increased their levels of ethical and social responsibility by implementing methodologies linked to CSR initiatives. Particularly in the retail sector, large international retailers are investing heavily to cope with the ethical demands of consumers and increase their own awareness of CSR issues. However, retailers are often channel leaders and control various activities in the supply chain and they tend to be more able to adopt active roles in leading international supply chains to follow a CSR approach.

Suggested Citation

  • Fabio Musso & Mario Risso, 2006. "CSR Within Large Retailers International Supply Chains," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Corpora.
  • Handle: RePEc:sym:journl:86:y:2006:i:1
    as

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    File URL: http://webdepot.gsi.unimib.it/symphonya/RePec/pdf/symjournl86.pdf
    File Function: First version, 2006
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    Citations

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    Cited by:

    1. Musso, Fabio & Francioni, Barbara, 2009. "Foreign markets entry mode decision for SMEs. Key factors and role of industrial districts," MPRA Paper 32153, University Library of Munich, Germany.
    2. Marco Costanigro & Oana Deselnicu & Dawn Thilmany McFadden, 2016. "Product differentiation via corporate social responsibility: consumer priorities and the mediating role of food labels," Agriculture and Human Values, Springer;The Agriculture, Food, & Human Values Society (AFHVS), vol. 33(3), pages 597-609, September.

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