Data mining in business services
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- Gitae Kim & Bongsug Chae & David Olson, 2013. "A support vector machine (SVM) approach to imbalanced datasets of customer responses: comparison with other customer response models," Service Business, Springer;Pan-Pacific Business Association, vol. 7(1), pages 167-182, March.
- Dinah Payne & Brett J. L. Landry, 2012. "A Composite Strategy for the Legal and Ethical Use of Data Mining," International Journal of Management, Knowledge and Learning, International School for Social and Business Studies, Celje, Slovenia, vol. 1(1), pages 27-43.
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KeywordsData mining; Business service; Applications;
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