The dynamics and evolution of the service marketing literature: 1993–2003
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Volume (Year): 1 (2007)
Issue (Month): 2 (June)
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- Eugene W. Anderson & Mary W. Sullivan, 1993. "The Antecedents and Consequences of Customer Satisfaction for Firms," Marketing Science, INFORMS, vol. 12(2), pages 125-143.
- Allen J Morrison & Andrew C Inkpen, 1991. "An Analysis of Significant Contributions to the International Business Literature," Journal of International Business Studies, Palgrave Macmillan, vol. 22(1), pages 143-153, March.
- Arnould, Eric J & Price, Linda L, 1993. " River Magic: Extraordinary Experience and the Extended Service Encounter," Journal of Consumer Research, University of Chicago Press, vol. 20(1), pages 24-45, June.
- Malerba, Franco & Orsenigo, Luigi, 1996. "The Dynamics and Evolution of Industries," Industrial and Corporate Change, Oxford University Press, vol. 5(1), pages 51-87.
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