Some searches may not work properly. We apologize for the inconvenience.
My bibliography Save this articleDer Markenwert von Banken — Messung komplexer Sachverhalte mit modernen Verfahren
Author
Abstract
Suggested Citation
DOI: 10.1007/BF03372750
Download full text from publisher
References listed on IDEAS
- Green, Paul E & Srinivasan, V, 1978. "Conjoint Analysis in Consumer Research: Issues and Outlook," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 5(2), pages 103-123, Se.
- Charlotte H. Mason, 1990. "New Product Entries and Product Class Demand," Marketing Science, INFORMS, vol. 9(1), pages 58-73.
Most related items
These are the items that most often cite the same works as this one and are cited by the same works as this one.- Winfried Steiner & Harald Hruschka, 2002. "A Probabilistic One-Step Approach to the Optimal Product Line Design Problem Using Conjoint and Cost Data," Review of Marketing Science Working Papers 1-4-1003, Berkeley Electronic Press.
- Merja Halme & Kari Linden & Kimmo Kääriä, 2009. "Patients’ Preferences for Generic and Branded Over-the-Counter Medicines," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 2(4), pages 243-255, December.
- Dufhues, T. & Buchenrieder, G., 2004. "Der Beitrag der Conjoint Analyse zur nachfrageorintierten Entwicklung des ländlichen Finanzsektors in Vietnam," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 39.
- Martinovici, A., 2019. "Revealing attention - how eye movements predict brand choice and moment of choice," Other publications TiSEM 7dca38a5-9f78-4aee-bd81-c, Tilburg University, School of Economics and Management.
- James Agarwal & Wayne DeSarbo & Naresh K. Malhotra & Vithala Rao, 2015. "An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 2(1), pages 19-40, March.
- Mahesh Balan U & Saji K. Mathew, 2021. "Personalize, Summarize or Let them Read? A Study on Online Word of Mouth Strategies and Consumer Decision Process," Information Systems Frontiers, Springer, vol. 23(3), pages 627-647, June.
- Shin, Jungwoo & Hwang, Won-Sik, 2017. "Consumer preference and willingness to pay for a renewable fuel standard (RFS) policy: Focusing on ex-ante market analysis and segmentation," Energy Policy, Elsevier, vol. 106(C), pages 32-40.
- Haaijer, Marinus E., 1996. "Predictions in conjoint choice experiments : the x-factor probit model," Research Report 96B22, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
- Ha, Jinkyung, 2018. "Consumer valuation of Fintech: The case of Mobile Payment in Korea," 22nd ITS Biennial Conference, Seoul 2018. Beyond the boundaries: Challenges for business, policy and society 190341, International Telecommunications Society (ITS).
- P. A. Ferrari & S. Salini, 2008.
"Measuring Service Quality: The Opinion of Europeans about Utilities,"
Working Papers
2008.36, Fondazione Eni Enrico Mattei.
- Ferrari, P.A. & Salini, S., 2008. "Measuring Service Quality: The Opinion of Europeans about Utilities," Privatisation Regulation Corporate Governance Working Papers 36758, Fondazione Eni Enrico Mattei (FEEM).
- Steinhorst, M.P. & Bahrs, E., 2013. "Renditansprüche im Kontext gleichmäßiger Rückflüsse – Ergebnisse eines Experiments mit Stakeholdern des Agribusiness," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 48, March.
- Yavuz Taşcıoğlu & Mevlüt Gül & Metin Göksel Akpınar & Bahri Karlı & Bektaş Kadakoğlu & Bekir Sıtkı Şirikçi & Musa Acar & Hilal Yılmaz, 2023. "Optimum Support Policy Component for the Development of Agricultural Production: Potato Producer," Agriculture, MDPI, vol. 13(5), pages 1-13, April.
- Luisa Menapace & Gregory Colson & Carola Grebitus & Maria Facendola, 2011.
"Consumers' preferences for geographical origin labels: evidence from the Canadian olive oil market,"
European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 38(2), pages 193-212, June.
- Menapace, Luisa & Colson, Gregory & Grebitus, Carola & Facendola, Maria, 2008. "Consumer preferences for extra virgin olive oil with country-of-origin and geographical indication labels in Canada," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6430, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
- Menapace, Luisa & Colson, Gregory J. & Grebitus, Carola & Facendola, Maria, 2009. "Consumer Preferences for Country-Of-Origin, Geographical Indication, and Protected Designation of Origin Labels," Staff General Research Papers Archive 13122, Iowa State University, Department of Economics.
- Srinivasan, V. Seenu & Netzer, Oded, 2007. "Adaptive Self-Explication of Multi-attribute Preferences," Research Papers 1979, Stanford University, Graduate School of Business.
- Fusco, Elisa, 2023. "Potential improvements approach in composite indicators construction: The Multi-directional Benefit of the Doubt model," Socio-Economic Planning Sciences, Elsevier, vol. 85(C).
- Xue, Hong & Mainville, Denise Y. & You, Wen & Nayga, Rodolfo M., Jr., 2009. "Nutrition Knowledge, Sensory Characteristics and Consumers’ Willingness to Pay for Pasture-Fed Beef," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin 49277, Agricultural and Applied Economics Association.
- Barbara Baarsma, 2003.
"The Valuation of the IJmeer Nature Reserve using Conjoint Analysis,"
Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 25(3), pages 343-356, July.
- Barbara E. Baarsma, 2004. "The Valuation of the IJmeer Nature Reserve using Conjoint Analysis," Others 0404006, University Library of Munich, Germany.
- Robert S. Wigton & Vincent L. Hoellerich & Kashinath D. Patil, 1986. "How Physicians Use Clinical Information in Diagnosing Pulmonary Embolism," Medical Decision Making, , vol. 6(1), pages 2-11, February.
- Kowalska-Pyzalska, Anna & Michalski, Rafał & Kott, Marek & Skowrońska-Szmer, Anna & Kott, Joanna, 2022. "Consumer preferences towards alternative fuel vehicles. Results from the conjoint analysis," Renewable and Sustainable Energy Reviews, Elsevier, vol. 155(C).
- Emmanuel Olateju Oyatoye & Sulaimon Olanrewaju Adebiyi & Bilqis Bolanle Amole, 2013. "An Application of Conjoint Analysis to Consumer Preference for Beverage Products in Nigeria," Acta Universitatis Danubius. OEconomica, Danubius University of Galati, issue 9(6), pages 43-56, December.
More about this item
Keywords
M10; C42; G21;All these keywords.
JEL classification:
- M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
- C42 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods: Special Topics - - - Survey Methods
- G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
Statistics
Access and download statisticsCorrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:sjobre:v:56:y:2004:i:6:d:10.1007_bf03372750. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.