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Firm adaptiveness and performance heterogeneity: the case of sales–advertising dynamics in an evolving product market

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  • Demetrios Vakratsas

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  • Zhenfeng Ma

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Suggested Citation

  • Demetrios Vakratsas & Zhenfeng Ma, 2009. "Firm adaptiveness and performance heterogeneity: the case of sales–advertising dynamics in an evolving product market," Journal of Evolutionary Economics, Springer, vol. 19(1), pages 21-40, February.
  • Handle: RePEc:spr:joevec:v:19:y:2009:i:1:p:21-40
    DOI: 10.1007/s00191-008-0104-x
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    References listed on IDEAS

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    1. Milgrom, Paul & Roberts, John, 1986. "Price and Advertising Signals of Product Quality," Journal of Political Economy, University of Chicago Press, vol. 94(4), pages 796-821, August.
    2. Jaana Woiceshyn & Urs Daellenbach, 2005. "Integrative capability and technology adoption: evidence from oil firms," Industrial and Corporate Change, Oxford University Press, vol. 14(2), pages 307-342, April.
    3. Silverberg, Gerald & Dosi, Giovanni & Orsenigo, Luigi, 1988. "Innovation, Diversity and Diffusion: A Self-organisation Model," Economic Journal, Royal Economic Society, vol. 98(393), pages 1032-1054, December.
    4. Dosi, Giovanni & Nelson, Richard R, 1994. "An Introduction to Evolutionary Theories in Economics," Journal of Evolutionary Economics, Springer, vol. 4(3), pages 153-172, September.
    5. Johansen, Soren, 1988. "Statistical analysis of cointegration vectors," Journal of Economic Dynamics and Control, Elsevier, vol. 12(2-3), pages 231-254.
    6. Kirzner, Israel M., 1978. "Competition and Entrepreneurship," University of Chicago Press Economics Books, University of Chicago Press, edition 0, number 9780226437767, July.
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    Cited by:

    1. Mohsen, Kholoud & Eng, Teck-Yong, 2016. "The antecedents of cross-functional coordination and their implications for marketing adaptiveness," Journal of Business Research, Elsevier, vol. 69(12), pages 5946-5955.
    2. Steingraber, Ronivaldo & Gonçalves, Flávio, 2011. "Productivity differences in Brazilian manufacturing firms, by industrial sector: school bullying and academic achievement," Revista CEPAL, Naciones Unidas Comisión Económica para América Latina y el Caribe (CEPAL), August.

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