Just print it! The effects of self-printing a product on consumers’ product evaluations and perceived ownership
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DOI: 10.1007/s11747-019-00700-7
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Cited by:
- Pascal Güntürkün & Till Haumann & Laura Marie Edinger-Schons & Jan Wieseke, 2023. "How attributions of coproduction motives shape customer relationships over time," Journal of the Academy of Marketing Science, Springer, vol. 51(5), pages 990-1018, September.
- Naletelich, Kelly & Ketron, Seth & Alejandro Gelves, J., 2023. "Curbing texting & driving with advertising co-creation," Journal of Business Research, Elsevier, vol. 156(C).
- Amaradri Mukherjee & Ronn J. Smith & Scot Burton, 2023. "The effect of positive anticipatory utility on product pre‑order evaluations and choices," Journal of the Academy of Marketing Science, Springer, vol. 51(3), pages 551-569, May.
- Marić, Josip & Opazo-Basáez, Marco & Vlačić, Božidar & Dabić, Marina, 2023.
"Innovation management of three-dimensional printing (3DP) technology: Disclosing insights from existing literature and determining future research streams,"
Technological Forecasting and Social Change, Elsevier, vol. 193(C).
- Josip Marić & M. Opazo-Basáez & B. Vlačić & M. Dabić, 2023. "Innovation Management of Three-Dimensional Printing (3DP) Technology: Disclosing Insights from Existing Literature and Determining Future Research Streams," Post-Print hal-04435561, HAL.
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Keywords
Co-creation; Co-production; 3D printing; Perceived ownership; Hedonic and utilitarian consumption; Ingredient branding;All these keywords.
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