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From rapid prototyping to home fabrication: How 3D printing is changing business model innovation

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  • Rayna, Thierry
  • Striukova, Ludmila

Abstract

There is a growing consensus that 3D printing technologies will be one of the next major technological revolutions. While a lot of work has already been carried out as to what these technologies will bring in terms of product and process innovation, little has been done on their impact on business models and business model innovation. Yet, history has shown that technological revolution without adequate business model evolution is a pitfall for many businesses. In the case of 3D printing, the matter is further complicated by the fact that adoption of these technologies has occurred in four successive phases (rapid prototyping, rapid tooling, digital manufacturing, home fabrication) that correspond to a different level of involvement of 3D printing in the production process. This article investigates the effect of each phase on the key business model components. While the impact of rapid prototyping and rapid tooling is found to be limited in extent, direct manufacturing and, even more so, home fabrication have the potential to be highly disruptive. While much more value can be created, capturing value can become extremely challenging. Hence, finding a suitable business model is critical. To this respect, this article shows that 3D printing technologies have the potential to change the way business model innovation is carried out, by enabling adaptive business models and by bringing the ‘rapid prototyping’ paradigm to business model innovation itself.

Suggested Citation

  • Rayna, Thierry & Striukova, Ludmila, 2016. "From rapid prototyping to home fabrication: How 3D printing is changing business model innovation," Technological Forecasting and Social Change, Elsevier, vol. 102(C), pages 214-224.
  • Handle: RePEc:eee:tefoso:v:102:y:2016:i:c:p:214-224
    DOI: 10.1016/j.techfore.2015.07.023
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    References listed on IDEAS

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    Cited by:

    1. Yeh, Ching-Chiang & Chen, Yi-Fan, 2018. "Critical success factors for adoption of 3D printing," Technological Forecasting and Social Change, Elsevier, vol. 132(C), pages 209-216.
    2. Munan Li & Alan L. Porter, 2018. "Facilitating the discovery of relevant studies on risk analysis for three-dimensional printing based on an integrated framework," Scientometrics, Springer;Akadémiai Kiadó, vol. 114(1), pages 277-300, January.
    3. Birtchnell, Thomas & Böhme, Tillmann & Gorkin, Robert, 2017. "3D printing and the third mission: The university in the materialization of intellectual capital," Technological Forecasting and Social Change, Elsevier, vol. 123(C), pages 240-249.
    4. Kapetaniou, Chrystalla & Rieple, Alison & Pilkington, Alan & Frandsen, Thomas & Pisano, Paola, 2018. "Building the layers of a new manufacturing taxonomy: How 3D printing is creating a new landscape of production eco-systems and competitive dynamics," Technological Forecasting and Social Change, Elsevier, vol. 128(C), pages 22-35.
    5. Josip Maric & Florence Rodhain & Yves Barlette, 2016. "Frugal innovations and 3D printing: insights from the field," Post-Print hal-01412871, HAL.
    6. Jiang, Ruth & Kleer, Robin & Piller, Frank T., 2017. "Predicting the future of additive manufacturing: A Delphi study on economic and societal implications of 3D printing for 2030," Technological Forecasting and Social Change, Elsevier, vol. 117(C), pages 84-97.
    7. Marco Savastano & Carlo Amendola & Francesco Bellini & Fabrizio D’Ascenzo, 2019. "Contextual Impacts on Industrial Processes Brought by the Digital Transformation of Manufacturing: A Systematic Review," Sustainability, MDPI, Open Access Journal, vol. 11(3), pages 1-38, February.
    8. Anaya, K. & Pollitt, M., 2018. "Storage Business Models: Lessons for Electricity from Natural Gas, Cloud Data and Frozen Food," Cambridge Working Papers in Economics 1810, Faculty of Economics, University of Cambridge.
    9. Willems, Kim & Smolders, Annelien & Brengman, Malaika & Luyten, Kris & Schöning, Johannes, 2017. "The path-to-purchase is paved with digital opportunities: An inventory of shopper-oriented retail technologies," Technological Forecasting and Social Change, Elsevier, vol. 124(C), pages 228-242.
    10. Tahseen Arshi & Paul Burns, 2019. "Designing An Organization For Innovation In Emerging Economies: The Mediating Role Of Readiness For Innovation," Organizations and Markets in Emerging Economies, Faculty of Economics, Vilnius University, vol. 10(1).
    11. Despeisse, M. & Baumers, M. & Brown, P. & Charnley, F. & Ford, S.J. & Garmulewicz, A. & Knowles, S. & Minshall, T.H.W. & Mortara, L. & Reed-Tsochas, F.P. & Rowley, J., 2017. "Unlocking value for a circular economy through 3D printing: A research agenda," Technological Forecasting and Social Change, Elsevier, vol. 115(C), pages 75-84.
    12. Chekurov, Sergei & Metsä-Kortelainen, Sini & Salmi, Mika & Roda, Irene & Jussila, Ari, 2018. "The perceived value of additively manufactured digital spare parts in industry: An empirical investigation," International Journal of Production Economics, Elsevier, vol. 205(C), pages 87-97.
    13. Woodson, Thomas & Alcantara, Julia Torres & do Nascimento, Milena Silva, 2019. "Is 3D printing an inclusive innovation?: An examination of 3D printing in Brazil," Technovation, Elsevier, vol. 80, pages 54-62.
    14. Kleer, Robin & Piller, Frank T., 2019. "Local manufacturing and structural shifts in competition: Market dynamics of additive manufacturing," International Journal of Production Economics, Elsevier, vol. 216(C), pages 23-34.
    15. Kwak, Kiho & Kim, Wonjoon & Park, Kyungbae, 2018. "Complementary multiplatforms in the growing innovation ecosystem: Evidence from 3D printing technology," Technological Forecasting and Social Change, Elsevier, vol. 136(C), pages 192-207.
    16. Roberto Santolamazza & Dejan Pejcic, 2016. "Manifattura additiva: quale ruolo per il "capitale umano"?," ECONOMIA E SOCIET REGIONALE, FrancoAngeli Editore, vol. 2016(2), pages 113-144.
    17. Gupta, Gaurav & Bose, Indranil, 2019. "Strategic learning for digital market pioneering: Examining the transformation of Wishberry's crowdfunding model," Technological Forecasting and Social Change, Elsevier, vol. 146(C), pages 865-876.
    18. Fassio, Claudio & Grilli, Luca, 2016. "From technological to symbolic innovation? Open source, Maker Movement and global demand for 3D printers," Papers in Innovation Studies 2016/7, Lund University, CIRCLE - Center for Innovation, Research and Competences in the Learning Economy.
    19. Chan, Hing Kai & Griffin, James & Lim, Jia Jia & Zeng, Fangli & Chiu, Anthony S.F., 2018. "The impact of 3D Printing Technology on the supply chain: Manufacturing and legal perspectives," International Journal of Production Economics, Elsevier, vol. 205(C), pages 156-162.
    20. repec:aes:jetimm:v:1:y:2017:i:1:p:105-115 is not listed on IDEAS
    21. Guo, Jianfeng & Pan, Jiaofeng & Guo, Jianxin & Gu, Fu & Kuusisto, Jari, 2019. "Measurement framework for assessing disruptive innovations," Technological Forecasting and Social Change, Elsevier, vol. 139(C), pages 250-265.

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