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Navigating AI conformity: A design framework to assess fairness, explainability, and performance

Author

Listed:
  • Moritz von Zahn

    (Goethe University)

  • Jan Zacharias

    (Goethe University)

  • Maximilian Lowin

    (Goethe University)

  • Johannes Chen

    (Goethe University)

  • Oliver Hinz

    (Goethe University)

Abstract

Artificial intelligence (AI) systems create value but can pose substantial risks, particularly due to their black-box nature and potential bias towards certain individuals. In response, recent legal initiatives require organizations to ensure their AI systems conform to overarching principles such as explainability and fairness. However, conducting such conformity assessments poses significant challenges for organizations, including a lack of skilled experts and ambiguous guidelines. In this paper, the authors help organizations by providing a design framework for assessing the conformity of AI systems. Specifically, building upon design science research, the authors conduct expert interviews, derive design requirements and principles, instantiate the framework in an illustrative software artifact, and evaluate it in five focus group sessions. The artifact is designed to both enable a fast, semi-automated assessment of principles such as fairness and explainability and facilitate communication between AI owners and third-party stakeholders (e.g., regulators). The authors provide researchers and practitioners with insights from interviews along with design knowledge for AI conformity assessments, which may prove particularly valuable in light of upcoming regulations such as the European Union AI Act.

Suggested Citation

  • Moritz von Zahn & Jan Zacharias & Maximilian Lowin & Johannes Chen & Oliver Hinz, 2025. "Navigating AI conformity: A design framework to assess fairness, explainability, and performance," Electronic Markets, Springer;IIM University of St. Gallen, vol. 35(1), pages 1-24, December.
    • Handle: RePEc:spr:elmark:v:35:y:2025:i:1:d:10.1007_s12525-025-00770-2
    DOI: 10.1007/s12525-025-00770-2
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    More about this item

    Keywords

    Machine learning; Algorithmic fairness; Explainable AI; Certification; AI auditing; Impact assessment;
    All these keywords.

    JEL classification:

    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General

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