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Adversaries or Cross-Organization Co-workers? Exploring the Relationship between Gig Workers and Conventional Employees

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  • Michael David Maffie

Abstract

This article explores how gig workers interact with more conventional employees. Drawing on original qualitative and quantitative data from Instacart shoppers and grocery store staff, this article shows how Instacart’s algorithmic management system pushes shoppers to mistreat in-store staff. Yet for shoppers who frequently interact with staff, the author finds they develop cooperative, cross-organization co-worker relationships . These relationships grant shoppers access to resources typically reserved for staff, allowing them to navigate the algorithmic constraints that Instacart places on them. Findings show that platform companies’ use of algorithmic management tools can spill over to negatively affect the working conditions of conventional workers; but also, that gig workers can improve their own conditions by building relationships with their conventional peers.

Suggested Citation

  • Michael David Maffie, 2024. "Adversaries or Cross-Organization Co-workers? Exploring the Relationship between Gig Workers and Conventional Employees," ILR Review, Cornell University, ILR School, vol. 77(1), pages 3-31, January.
    • Handle: RePEc:sae:ilrrev:v:77:y:2024:i:1:p:3-31
    DOI: 10.1177/00197939231194254
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    References listed on IDEAS

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    1. Cody Cook & Rebecca Diamond & Jonathan V Hall & John A List & Paul Oyer, 2021. "The Gender Earnings Gap in the Gig Economy: Evidence from over a Million Rideshare Drivers [Measuring the Gig Economy: Current Knowledge and Open Issues]," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 88(5), pages 2210-2238.
    2. Michael David Maffie, 2020. "The Role of Digital Communities in Organizing Gig Workers," Industrial Relations: A Journal of Economy and Society, Wiley Blackwell, vol. 59(1), pages 123-149, January.
    3. Patrice Rosenthal, 2004. "Management Control as an Employee Resource: The Case of Front‐line Service Workers," Journal of Management Studies, Wiley Blackwell, vol. 41(4), pages 601-622, June.
    4. Michael David Maffie, 2022. "The Perils of Laundering Control through Customers: A Study of Control and Resistance in the Ride-hail Industry," ILR Review, Cornell University, ILR School, vol. 75(2), pages 348-372, March.
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    1. Michael David Maffie, 2024. "Politicized shopping in the gig economy: Retaliation and solidarity on the “other side” of the app," Industrial Relations: A Journal of Economy and Society, Wiley Blackwell, vol. 63(3), pages 343-367, July.

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