Entry Mode Strategies into the Brazil, Russia, India and China (BRIC) Markets
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DOI: 10.1177/0972150914535066
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Cited by:
- Eleonora Di Maria & Roberto Ganau, 2017. "SMEs’ growth in international markets: export intensity, export diversification and distribution strategies," Economia e Politica Industriale: Journal of Industrial and Business Economics, Springer;Associazione Amici di Economia e Politica Industriale, vol. 44(3), pages 345-369, September.
- Ubba Savita & Shruti Sharma, 2017. "Do Franchisor and Franchisee Really Perceive Alike? Evidence from Indian Education Sector," Global Business Review, International Management Institute, vol. 19(5), pages 1379-1395, October.
- Anna Marie Dyhr Ulrich & Svend Hollensen, 2014. "The Incubator Concept as an Entry Mode option for SME’s," Transnational Marketing Journal, Oxbridge Publishing House, UK, vol. 2(1), pages 1-19, May.
- Marco Bettiol & Maria Chiarvesio & Eleonora Di Maria & Raffaella Tabacco, 2016. "Luxury Firms in China: The Role of Design and Marketing Capabilities," Global Business Review, International Management Institute, vol. 17(6), pages 1269-1279, December.
- Qingnian Wang & Yunpei Wang & Xiaoping Li & Lan Tang, 2023. "The Sustainability of Family Ownership on the Choice of Foreign Market Entry Mode: Empirical Evidence from Listed Family Firms in China," Sustainability, MDPI, vol. 15(13), pages 1-16, July.
- Aldis Bulis & Sajal Kabiraj & Md Nur Alam Siddik, 2021. "Competitiveness Impedimental Factors of Latvian Manufacturing Companies in China," Global Business Review, International Management Institute, vol. 22(2), pages 290-310, April.
- Janti Gunawan & Kym Fraser, 2022. "Comparing Developed and Emerging Countries Exporting Performance: Does Strategic Choice or Environmental Pressure Matter?," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 23(3), pages 421-430, September.
- A. P. Pati, 2017. "Credit Risk Stress Testing Practices in BRICS: Post-global Financial Crisis Scenario," Global Business Review, International Management Institute, vol. 18(4), pages 936-954, August.
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Keywords
BRIC countries; emerging markets; entry mode strategies; trade barriers; cultural distance; political and economic risk; market commitment; resource-based view;All these keywords.
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