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Evaluating mobile number portability policy in the Thai mobile telecommunications market

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  • Pacharasut Sujarittanonta

    (Chulalongkorn University)

Abstract

Mobile number portability (MNP), which allows consumers to retain their mobile numbers when switching service providers, is expected to promote competition by lowering switching costs. This paper estimates switching costs and switching costs reduction from the MNP policy in Thailand using the mixed logit model with preference heterogeneity on a nationwide survey of mobile telecommunications service usages. The estimation result shows that the MNP policy reduces switching costs by 37% on average and that this benefit is heterogeneous across consumers. The considerable and persistent switching costs call for additional measures to facilitate switching.

Suggested Citation

  • Pacharasut Sujarittanonta, 2017. "Evaluating mobile number portability policy in the Thai mobile telecommunications market," Journal of Regulatory Economics, Springer, vol. 51(2), pages 220-233, April.
    • Handle: RePEc:kap:regeco:v:51:y:2017:i:2:d:10.1007_s11149-017-9326-x
    DOI: 10.1007/s11149-017-9326-x
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    Cited by:

    1. Florez Ramos, Esmeralda & Blind, Knut, 2020. "Data portability effects on data-driven innovation of online platforms: Analyzing Spotify," Telecommunications Policy, Elsevier, vol. 44(9).

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    More about this item

    Keywords

    Switching costs; Number portability; Mobile telecommunications;
    All these keywords.

    JEL classification:

    • C25 - Mathematical and Quantitative Methods - - Single Equation Models; Single Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions; Probabilities
    • L52 - Industrial Organization - - Regulation and Industrial Policy - - - Industrial Policy; Sectoral Planning Methods
    • L96 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Telecommunications

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