IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v17y2025i10p4705-d1660206.html
   My bibliography  Save this article

Integration of Artificial Intelligence Technologies into Design-Thinking Processes in the Development of Managerial Decisions as a Factor of Enterprise Sustainable Development

Author

Listed:
  • Oksana Kiseleva

    (Department of Industry Management and Economic Security, Yuri Gagarin State Technical University of Saratov, 77, Politechnicheskaya Str., 410054 Saratov, Russia)

  • Anna Firsova

    (Faculty of Economics, Peoples Friendship University of Russia (RUDN University), 6, Miklukho-Maklaya Str., 117198 Moscow, Russia
    Faculty of Economics, Saratov State University, 83, Astrakhanskaya Str., 410600 Saratov, Russia)

  • Alla Vavilina

    (Faculty of Economics, Peoples Friendship University of Russia (RUDN University), 6, Miklukho-Maklaya Str., 117198 Moscow, Russia)

Abstract

Sustainable development is one of the most significant and meaningful trends in the world. However, the process of implementing the Agenda for Sustainable Development Goals, approved on 25 September 2015, reflects the ability to achieve no more than 20% of stated goals, which requires a solution that will allow for accelerating the pace of a resilient transformation. The objective of this paper is to substantiate the role of artificial intelligence technologies in ensuring effective ESG (environmental, social, governance) transformation in the process of developing managerial decisions aimed at achieving sustainable development of the enterprise by integrating into design-thinking. The research methodology is based on scientific papers on sustainable development, digital technologies, artificial intelligence, and design thinking. Analytical data from various world rankings, as well as reviews of sustainable development practices and digitalization of companies, were employed. General scientific and special methods of cognition were used to conduct the study. As a result, the role of artificial intelligence in the processes of the sustainable transformation of modern companies was identified and justified. This is reflected in the proposed algorithms and models for the development and implementation of a sustainable development strategy.

Suggested Citation

  • Oksana Kiseleva & Anna Firsova & Alla Vavilina, 2025. "Integration of Artificial Intelligence Technologies into Design-Thinking Processes in the Development of Managerial Decisions as a Factor of Enterprise Sustainable Development," Sustainability, MDPI, vol. 17(10), pages 1-32, May.
  • Handle: RePEc:gam:jsusta:v:17:y:2025:i:10:p:4705-:d:1660206
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/17/10/4705/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/17/10/4705/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Lee, Chien-Chiang & He, Zhi-Wen & Yuan, Zihao, 2023. "A pathway to sustainable development: Digitization and green productivity," Energy Economics, Elsevier, vol. 124(C).
    2. Cao, Guangming & Duan, Yanqing & Edwards, John S. & Dwivedi, Yogesh K., 2021. "Understanding managers’ attitudes and behavioral intentions towards using artificial intelligence for organizational decision-making," Technovation, Elsevier, vol. 106(C).
    3. Mayo Fuster Morell & Ricard Espelt & Enric Senabre Hidalgo, 2021. "Data for Sustainable Platform Economy: Connections between Platform Models and Sustainable Development Goals," Data, MDPI, vol. 6(2), pages 1-11, January.
    4. Junuguru Srinivas & Naveen Kolloju & Akanksha Singh & Siriman Naveen & Sudhaveni Naresh, 2024. "The COVID-19 Pandemic and Its Impact on Sustainable Development Goals-2030," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 15(4), pages 15485-15498, December.
    5. Ilse Hellemans & Amanda J. Porter & Damla Diriker, 2022. "Harnessing digitalization for sustainable development: Understanding how interactions on sustainability‐oriented digital platforms manage tensions and paradoxes," Business Strategy and the Environment, Wiley Blackwell, vol. 31(2), pages 668-683, February.
    6. Zhen Liu & Jing Liu & Mohamed Osmani, 2021. "Integration of Digital Economy and Circular Economy: Current Status and Future Directions," Sustainability, MDPI, vol. 13(13), pages 1-27, June.
    7. Smith, Robert Elliott, 2016. "Idealizations of Uncertainty, and Lessons from Artificial Intelligence," Economics - The Open-Access, Open-Assessment E-Journal (2007-2020), Kiel Institute for the World Economy (IfW Kiel), vol. 10, pages 1-40.
    8. Anna Firsova & Galina Chernyshova & Ryasimya Tugusheva, 2022. "Approaches to Efficiency Assessing of Regional Knowledge-Intensive Services Sector Development Using Data Envelopment Analysis," Mathematics, MDPI, vol. 10(2), pages 1-22, January.
    9. Anna Firsova & Galina Gorelova & Elena L. Makarova & Elena A. Makarova & Galina Chernyshova, 2023. "Simulation Cognitive Modeling Approach to the Regional Sustainable Complex System Development for Improving Quality of Life," Mathematics, MDPI, vol. 11(20), pages 1-22, October.
    10. Klees, Steven J., 2024. "Why SDG4 and the other SDGs are failing and what needs to be done," International Journal of Educational Development, Elsevier, vol. 104(C).
    11. Anna Trunk & Hendrik Birkel & Evi Hartmann, 2020. "On the current state of combining human and artificial intelligence for strategic organizational decision making," Business Research, Springer;German Academic Association for Business Research, vol. 13(3), pages 875-919, November.
    12. Shuhong Peng & Jing Qian & Xiuwei Xing & Jing Wang & Aliya Adeli & Shujie Wei, 2025. "Technological Cooperation for Sustainable Development Under the Belt and Road Initiative and the Sustainable Development Goals: Opportunities and Challenges," Sustainability, MDPI, vol. 17(2), pages 1-27, January.
    13. Renato Camodeca & Alex Almici, 2021. "Digital Transformation and Convergence toward the 2030 Agenda’s Sustainability Development Goals: Evidence from Italian Listed Firms," Sustainability, MDPI, vol. 13(21), pages 1-18, October.
    14. Marek Ondov & Andrea Rosova & Marian Sofranko & Jan Feher & Jozef Cambal & Erika Feckova Skrabulakova, 2022. "Redesigning the Production Process Using Simulation for Sustainable Development of the Enterprise," Sustainability, MDPI, vol. 14(3), pages 1-21, January.
    15. Du, Shuili & Xie, Chunyan, 2021. "Paradoxes of artificial intelligence in consumer markets: Ethical challenges and opportunities," Journal of Business Research, Elsevier, vol. 129(C), pages 961-974.
    16. Casey R. Corrado & Suzanne M. DeLong & Emily G. Holt & Edward Y. Hua & Andreas Tolk, 2022. "Combining Green Metrics and Digital Twins for Sustainability Planning and Governance of Smart Buildings and Cities," Sustainability, MDPI, vol. 14(20), pages 1-22, October.
    17. Peter Jones & Martin Wynn, 2021. "The Leading Digital Technology Companies and Their Approach to Sustainable Development," Sustainability, MDPI, vol. 13(12), pages 1-12, June.
    18. Der-Jang Chi & Chien-Chou Chu, 2021. "Artificial Intelligence in Corporate Sustainability: Using LSTM and GRU for Going Concern Prediction," Sustainability, MDPI, vol. 13(21), pages 1-18, October.
    19. Milica Jovanoviæ & Jasmina Dlaèiæ & Milan Okanoviæ, 2018. "Digitalization and society’s sustainable development – Measures and implications," Zbornik radova Ekonomskog fakulteta u Rijeci/Proceedings of Rijeka Faculty of Economics, University of Rijeka, Faculty of Economics and Business, vol. 36(2), pages 905-928.
    20. Ma, Shuaiyin & Ding, Wei & Liu, Yang & Ren, Shan & Yang, Haidong, 2022. "Digital twin and big data-driven sustainable smart manufacturing based on information management systems for energy-intensive industries," Applied Energy, Elsevier, vol. 326(C).
    21. Li, Feng, 2020. "The digital transformation of business models in the creative industries: A holistic framework and emerging trends," Technovation, Elsevier, vol. 92.
    22. Saaty, Thomas L., 1990. "How to make a decision: The analytic hierarchy process," European Journal of Operational Research, Elsevier, vol. 48(1), pages 9-26, September.
    23. Francisco Isaí Morales-Sáenz & José Melchor Medina-Quintero & Miguel Reyna-Castillo, 2024. "Beyond Data Protection: Exploring the Convergence between Cybersecurity and Sustainable Development in Business," Sustainability, MDPI, vol. 16(14), pages 1-32, July.
    24. Sara Quach & Park Thaichon & Kelly D. Martin & Scott Weaven & Robert W. Palmatier, 2022. "Digital technologies: tensions in privacy and data," Journal of the Academy of Marketing Science, Springer, vol. 50(6), pages 1299-1323, November.
    25. Yuliya Zaloznova & Nataliia Trushkina, 2019. "Management of logistic activities as a mechanism for providing sustainable development of enterprises in the digital economy," Virtual Economics, The London Academy of Science and Business, vol. 2(1), pages 64-81, January.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Min Zhao & Rong Liu & Debao Dai, 2021. "Synergistic Effect between China’s Digital Transformation and Economic Development: A Study Based on Sustainable Development," Sustainability, MDPI, vol. 13(24), pages 1-19, December.
    2. Athota, Vidya S. & Pereira, Vijay & Hasan, Zahid & Vaz, Daicy & Laker, Benjamin & Reppas, Dimitrios, 2023. "Overcoming financial planners’ cognitive biases through digitalization: A qualitative study," Journal of Business Research, Elsevier, vol. 154(C).
    3. Lin Lu & Xue Su & Song Hu & Xiaochun Luo & Zhangzheyi Liao & Yuelin Ren & Kai Kang & Beibei Li, 2023. "Green transition in manufacturing: Dynamics and simulation," PLOS ONE, Public Library of Science, vol. 18(1), pages 1-26, January.
    4. Philippe Funk, 2022. "Artificial Intelligence And Cybersecurity Implications For Business Management," Economy & Business Journal, International Scientific Publications, Bulgaria, vol. 16(1), pages 252-261.
    5. Flavio Martins & Maria Fatima Almeida & Rodrigo Calili & Agatha Oliveira, 2020. "Design Thinking Applied to Smart Home Projects: A User-Centric and Sustainable Perspective," Sustainability, MDPI, vol. 12(23), pages 1-27, December.
    6. Farhad, Mohsin Ali, 2024. "Consumer data protection laws and their impact on business models in the tech industry," Telecommunications Policy, Elsevier, vol. 48(9).
    7. Emilia Vann Yaroson & Soumyadeb Chowdhury & Sachin Kumar Mangla & Prasanta Kumar Dey, 2024. "Unearthing the interplay between organisational resources, knowledge and industry 4.0 analytical decision support tools to achieve sustainability and supply chain wellbeing," Annals of Operations Research, Springer, vol. 342(2), pages 1321-1368, November.
    8. Jochen Wulf, 2020. "Development of an AHP hierarchy for managing omnichannel capabilities: a design science research approach," Business Research, Springer;German Academic Association for Business Research, vol. 13(1), pages 39-68, April.
    9. Wu, Zhangsheng & Li, Yue & Wang, Rong & Xu, Xu & Ren, Dongyang & Huang, Quanzhong & Xiong, Yunwu & Huang, Guanhua, 2023. "Evaluation of irrigation water saving and salinity control practices of maize and sunflower in the upper Yellow River basin with an agro-hydrological model based method," Agricultural Water Management, Elsevier, vol. 278(C).
    10. Agnieszka A. Tubis & Katarzyna Grzybowska, 2022. "In Search of Industry 4.0 and Logistics 4.0 in Small-Medium Enterprises—A State of the Art Review," Energies, MDPI, vol. 15(22), pages 1-26, November.
    11. Radoslaw Miskiewicz, 2022. "Clean and Affordable Energy within Sustainable Development Goals: The Role of Governance Digitalization," Energies, MDPI, vol. 15(24), pages 1-17, December.
    12. D’Inverno, Giovanna & Carosi, Laura & Romano, Giulia & Guerrini, Andrea, 2018. "Water pollution in wastewater treatment plants: An efficiency analysis with undesirable output," European Journal of Operational Research, Elsevier, vol. 269(1), pages 24-34.
    13. Peng, Yue & Wang, Wei & Zhen, Shangsong & Liu, Yunqiang, 2024. "Does digitalization help green consumption? Empirical test based on the perspective of supply and demand of green products," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
    14. Leah Warfield Smith & Randall Lee Rose & Alex R. Zablah & Heath McCullough & Mohammad “Mike” Saljoughian, 2023. "Examining post-purchase consumer responses to product automation," Journal of the Academy of Marketing Science, Springer, vol. 51(3), pages 530-550, May.
    15. Nermin Kişi, 2019. "A Strategic Approach to Sustainable Tourism Development Using the A’WOT Hybrid Method: A Case Study of Zonguldak, Turkey," Sustainability, MDPI, vol. 11(4), pages 1-19, February.
    16. Pathiraja, Erandathie & Griffith, Garry & Farquharson, Robert & Faggia, Rob, 2019. "The Cost of Climate Change to Agricultural Industries: Coconuts in Sri Lanka," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 10(05), December.
    17. Ayodele, T.R. & Ogunjuyigbe, A.S.O. & Odigie, O. & Munda, J.L., 2018. "A multi-criteria GIS based model for wind farm site selection using interval type-2 fuzzy analytic hierarchy process: The case study of Nigeria," Applied Energy, Elsevier, vol. 228(C), pages 1853-1869.
    18. V. Srinivasan & G. Shainesh & Anand K. Sharma, 2015. "An approach to prioritize customer-based, cost-effective service enhancements," The Service Industries Journal, Taylor & Francis Journals, vol. 35(14), pages 747-762, October.
    19. Rafael Martínez-Peláez & Alberto Ochoa-Brust & Solange Rivera & Vanessa G. Félix & Rodolfo Ostos & Héctor Brito & Ramón A. Félix & Luis J. Mena, 2023. "Role of Digital Transformation for Achieving Sustainability: Mediated Role of Stakeholders, Key Capabilities, and Technology," Sustainability, MDPI, vol. 15(14), pages 1-27, July.
    20. Patricija Bajec & Danijela Tuljak-Suban, 2019. "An Integrated Analytic Hierarchy Process—Slack Based Measure-Data Envelopment Analysis Model for Evaluating the Efficiency of Logistics Service Providers Considering Undesirable Performance Criteria," Sustainability, MDPI, vol. 11(8), pages 1-18, April.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:17:y:2025:i:10:p:4705-:d:1660206. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.